Rock Creeks Donates $9,000 For Trails

Tuesday, October 14, 2008

Rock/Creek announces a $9,000 donation for trails. The Chattanooga-based retailer raised the money at the 8th Annual Rock/Creek StumpJump this past weekend. $3,500 will go to the Cumberland Trail Conference (CTC) for their ongoing work on the 300-plus-mile long Cumberland Trail. The Trail, still under construction, stretches across the state of Tennessee from Chattanooga to Cumberland Gap.

Another $3,500 will go to The Wilderness Trail Running Association (The Boonies). Their mission is to promote trail running as a cornerstone to optimum health and as an avenue to adventure by focusing on expanding trail access, building new trails, maintaining existing trails, and organizing great trail races. The remaining $2,000 will go to the new Signal Mountain High School Cross Country team for work on their cross country course, which Boonies members will help construct.

The Rock/Creek StumpJump has become one of the largest ultramarathon-distance races in the country. This year's race took place on Saturday, October 4, 2008. Over 200 runners finished the 50k and 170 finished the 11 mile race. Runners came from across the country and the world, with runners representing 25 of the 50 states as well as Micronesia, the Northern Mariana Islands, and Canada.

"Once again we had a great race" said Dawson Wheeler, Signal Mountain resident and co-owner of Rock/Creek: "We were able to raise significant funds this year and we look forward to building many miles of new trails. We could not have had this level of success without generous donations from our sponsors and the hundreds of volunteer hours contributed to the race."

Rock/Creek Race Team members fared well in the 50k race, with team members taking several top spots: John Anderson from Boulder, CO (originally of Signal Mountain) won first place in the 50k. Michael Green came in second. Jaclyn Greenhill won the women's division.

Other top finishers: Kevin Johnson of Ogden, UT finished third; Ryan Mittwede from Ridgeland, MS finished fourth. In the women's division, Abby Zeveloff from Carrboro, NC came in second, Lisa Purul from Panama City Beach, FL took third. Liz Lee of Knoxville, TN took fourth. Masters winners were: Phil Canning of Atlanta, GA; John Cobbs of Birmingham, AL; Tom Remaley of Cosby, TN; Marty Coleman of Marietta, GA.

Rock/Creek employee Deb Jones took first in the female division of the 11 mile race. Race team member Cathi Cannon took fourth.

Other 11 mile finishers included: Mark Lundblad of Swannanoa, NC (Team Inov8) took first. Tom Borschel from Idaho Falls, ID (Team LaSportiva) took second. Third went to local Sam Linhoss. Fourth, Jim Wueste from Atlanta, GA. Casey Malone of Memphis, TN came in as second place female. Lucie Becus from Cincinnati, OH took third.

Before the race, on Friday, October 3, Rock/Creek hosted the general public for a Vendor Fair and served 400 racers and family members for a catered carbo supper at their new store at Two North Shore on Manufacturers' Road. This family-friendly event showcased the race's sponsors and also served as a packet pick-up for racers. In addition, Dr. Charley Cropley from Boulder, Colorado gave a talk on natural foods and healthy nutrition for endurance activities.

Also on Friday live seamstresses worked to turn customers' old cotton t-shirts into sustainable shopping bags through the Icebreaker and Rock/Creek Bagging Cotton program. The promotion continues through the end of the month. Customers are invited to bring their old cotton t-shirts into Rock/Creek's Two North Shore location now through October 31st. Rock/Creek will transform the tee into a reusable shopping bag and customers will receive $10 off an Icebreaker pure merino top of their choice. For more details visit [ http://www.rockcreek.com/icebreaker/baggingcotton.asp ]http://www.rockcreek.com/icebreaker/baggingcotton.asp

Sponsors of the race include SmartWool, Mountain Hardwear, Salomon, Hammer Nutrition, La Sportiva, The North Face, Greenlife Grocery, Vasque, Deuter, KEEN, CamelBak, Southern Spring Water, Inov8 and Trail Runner Magazine. Next year's event will take place on October 3, 2009.


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