Krystals To Cost Just A Quarter For 2 Hours On Wednesday

Monday, October 22, 2012

The Krystal Company will celebrate everyone who’s ever enjoyed the iconic burger and every one of its 9,000 employees on Wednesday. From 11 a.m. to 1 p.m., all of Krystal’s 350 restaurants will treat its guests to its signature product -- Krystals -- for just 25 cents apiece (limit of 6). The event kicks off Krystal’s 80th anniversary, with parties throughout the Southeast.

“Our founder’s motto in 1932 was to provide customers the very best food at the lowest possible price, served in a spotlessly clean restaurant with quick and courteous service,” said Doug Pendergast, Krystal president and CEO. “Today we celebrate 80 years of support from our employees, franchise partners and loyal customers. It may be our 80th birthday, but this party is truly for them. They are our past – and our future.”

“Krystals for a quarter” day launches a yearlong celebration of the brand’s 80th anniversary. Over the next 12 months, Krystal, with new ownership and a new leadership team, plans a year of events and changes that will set the tone for another 80 years. “We are hard at work on the next generation of Krystal. We will not reinvent what has made us successful, but we will renovate our brand to make it relevant for the next 80 years,” Mr. Pendergast said.

Launched in the midst of the Great Depression in downtown Chattanooga,  the first restaurant became an overnight success with customers who flocked to the small building for hot-off-the-grill Krystals, bought for a nickel.

Over the next five years, the company plans to open over 150 new restaurants.

“Wednesday is a ‘thank you’ to all of the generations of loyal Krystal customers,” said Tom Peterson, Krystal chief marketing officer. “We promise a lot of excitement in the coming months as we share some of our plans for our future.”

Every Krystal in its 11 states will host the 2-hour thank you party. Fans are encouraged to come a little early as lines are anticipated.


Moe’s Original BBQ Opening At Site Of Rhythm And Brews; Mad Night Brewing Slated For Tennessee Avenue

Moe’s Original BBQ, 221 Market St., will be opening in the space formerly occupied by Rhythm and Brews. The owners also have a beer license for Mellow Mushroom.   Jason Jones, representative from the company, said all servers are TIPs trained and IDs are checked for all customers. He said he had taken notes about the fake IDs discussed at a beer board meeting and will ... (click for more)

212 Market Restaurant Celebrates Its 25th Anniversary

When 212 Market Restaurant opened its doors at 212 Market St. in downtown Chattanooga in February 1992, the opening of the Tennessee Aquarium was still several months away, and the surrounding blocks were mostly deserted, with none of other restaurants, hotels, retail shops, and offices that fill the area today. Naysayers warned owners Sally, Susan, and Maggie Moses that Chattanoogans ... (click for more)

2 Shot Tuesday Afternoon On Windsor Street

Chattanooga Police responded on Tuesday to the 2100 block of Windsor Street, on a report that two people had been shot.   Upon arrival, officers located two victims suffering from gunshot wounds. Their injuries are non-life threatening at this time. Both victims were transported to a local hospital by Hamilton County EMS.   Two suspects were reported to police. ... (click for more)

Erlanger Reports Dramatic Increase In Flu-Like Illnesses

The number of influenza-like illnesses treated at Erlanger Health System shows a dramatic increase compared to this time last year.  Erlanger reported treating 156 patients with flu like illnesses between Feb. 12 and 18 of this year. This represents a significant increase from the seven cases reported during the same week last year and 15 cases reported approximately a month ... (click for more)

Judge Doug Meyer Lived A Full Life Helping Many

I was sadden to learn of the death of Judge Doug Meyer.  Judge Meyer retired from the Criminal Court bench here in 2006.  Prior to that he had been the Chattanooga city judge for several years.  As a young attorney I tried many cases in front of Judge Meyer.  Also while I was awaiting my case to be tried, I would observe him on the bench.  Judge Meyer ... (click for more)

Roy Exum: Blackburn Good As Gone

I didn’t know until I read John Adams’ column in the Knoxville News-Sentinel that one person who doesn't personally know UTC Athletic Director David Blackburn said he heard he has a drinking problem. I also didn’t know that “the best thing to ever happen to UTC athletics” had health problems, according to a second person who does not personally know him. It is also being said David ... (click for more)