Hope Health To Post Digital PSA Health Tips In Chattanooga Area Malls And Retail Outlets

Tuesday, January 22, 2013

Hope Health announced a unique public service announcement, health education project with AV Digital of Chattanooga. Hope Health will be providing a library of quick, powerful health tips to appear on large digital screens in food courts, lobbies, waiting rooms, arenas, and other venues.

Rich Messina, sales manager, AV Digital, said, “I’ve been a fan of Hope Health for many years. Their creativity, clear communication, and engaging cartoons are perfect for our fast moving, digital messaging concept.”

Hope Health, a leader in workplace wellness communication for the last 30 years, has been rapidly expanding into digital media. Their use of humor, cartoons, and the strong plain language writing are introducing a host of new media opportunities to Hope Health. Their format seems to be a perfect match for digital screens of all sizes.

Shawn Connors, president of Hope Health, said, “Right now people will use electronic media to search for health information once they’re symptomatic. But there is a huge upside potential to entertain, inform, and inspire using digital media platforms like AV Digital. We’re thrilled to be getting a positive, proactive lifestyle message out to millions of people in the Chattanooga area on big digital screens.”

Some of Hope Health’s tips will be serious, with a light graphic to make the message more noticeable and memorable. Other health tips will be health and wellness-related cartoons, and have a strong element of humor.

The first AV Digital and Hope Health visuals started to appear at the Hamilton Place Mall in Chattanooga in December.

Mr. Connors said, “Stand-by -- we’re going to have some fun with Chattanooga residents as we help them laugh, move more, and eat just a little better.”

 


Alex Sheen To Speak Jan. 15

Alex Sheen will speak at a luncheon to benefit Blood Assurance at 11:30 a.m. on Jan. 15 at the Double Tree Hotel in Downtown Chattanooga.  Alex is the founder of because I said I would, a social movement and nonprofit organization.  Through his philanthropic work, his personal commitments and the stories of his supporters, Alex speaks to audiences around the world ... (click for more)

Supreme Court Decides Hospitals Cannot Maintain Liens After Bills Paid In Full

In a unanimous opinion, the Tennessee Supreme Court has decided that hospitals are required to release their hospital lien against a patient as soon as the patient and the patient’s insurance company have paid the full amount of the hospital charges. This lawsuit involves a common practice in the hospital industry. Hospitals charge uninsured patients more for the same services ... (click for more)

TVA Sues Cleveland's Allan Jones Over Dock, Retaining Wall, Boat Ramp, Boathouse On Hiwassee River

TVA has sued Cleveland, Tn., Check Into Cash millionaire W. Allan Jones Jr. over the construction of a dock, retaining wall, boat ramp and boathouse on the Hiwassee River. In the lawsuit in Federal Court, TVA said it told Mr. Jones before the construction was finished that he was on TVA property. The complaint says he has refused to move the construction from the river. ... (click for more)

Bobby Dodd Lawsuit Against City Moved To Federal Court

A lawsuit brought by former Chattanooga Police Chief Bobby Dodd against the city of Chattanooga and the Chattanooga Fire and Police Pension Fund over his pension has been moved to Federal Court. The lawsuit was earlier filed in Chancery Court by attorneys Jerry Tidwell and Adam Izell. The suit says former Chief Dodd opted for a plan that would have half of his pension go to ... (click for more)

Please Don't Close The Piccadilly Cafeteria At Hamilton Place - And Response

Oh, no. The Piccadilly Cafeteria at Hamilton Place is closing.  Its last day is Christmas Eve.  I will miss the great food they have there but most of all I will miss their servers, cashiers and waitresses.  They are all so friendly and accommodating.  They make it like it’s a home-style restaurant. I sure wish there was some way that Hamilton Place and ... (click for more)

Roy Exum: The Manger Scene Stays!

When the Freedom From Religion Foundation struck the tiny town of Jay, Fla., earlier this month, the town mayor had a life-sized Nativity scene that had been displayed every Christmas for the past 40 years taken down and sold as “city surplus.” But in Alabama, things are different. When the foundation tried the same thing in Rainbow City, Ala., more people than all those who live ... (click for more)