McKee Foods Pledges $27.5 Million To Buy Portion Of Hostess Holdings

Monday, January 28, 2013

Hostess Brands, Inc., announced that the finacially-ailing company has selected McKee Foods Corporation in Collegedale as "the stalking horse bidder" for its Drake’s snack cake brand and certain equipment.

As stalking horse bidder, McKee Foods sets the bar for bidding in a future auction process to be set by the bankruptcy court, officials said. Other interested parties will be able to bid at that time, but their bids would have to exceed the one made by McKee Foods.

Under the stalking horse agreement, McKee Foods Corporation has agreed to pay $27.5 million for the Drake’s brand and specific equipment. Drake’s products include Ring Dings, Yodels, Devil Dogs, Yankee Doodles, Sunny Doodles and Drake’s Coffee Cake.

“This represents an opportunity for McKee Foods to complement our product line in a very competitive snack cake industry,” said Mike McKee, president and CEO of McKee Foods. “The Drake’s brand has its roots in a family baking business, much like McKee Foods and the Little Debbie brand. We believe that Drake’s will have a strong future within our family of brands.”

Hostess selected the McKee Foods Corporation bid after Perella Weinberg Partners, Hostess' financial advisor, conducted a bidding process that involved contacting 171 potentially interested parties, 88 of which signed confidentiality agreements.

Founded in 1934 by O.D. and Ruth McKee, McKee Foods Corporation has grown to become America’s leading family-owned snack cake bakery. McKee Foods offers more than 90 varieties of Little Debbie and 32 varieties of Sunbelt Bakery snacks and cereals are sold in all 50 states, Canada and Puerto Rico. The company is headquartered in Collegedale and has production facilities in Gentry, Ark., and Stuarts Draft, Va., and a warehouse and distribution center in Kingman, Ariz.

 

McKee Foods also owns the Collegedale-based subsidiaries Blue Planet Foods, manufacturer of high-quality granola products including Heartland cereals and pie shells, and Fieldstone Bakery, which provides institutional food service organizations with nutritious, high-quality snacks and cereals.


A Memorial Day Reflection

I wish I could find that combination of words that would capture an inclusive meaning of Memorial Day.  I have attended many Memorial Day programs at the Chattanooga National Cemetery, so many that now they have merged into one memory.  But what stands out is that each year there are more friends and veterans to visit.  Some gave their all many years ago.  And ... (click for more)

Roy Exum: Keep Your ‘Dirty’ Feed

Mark Twain once observed the difference in a cat and a lie is that a cat only has nine lives. You might remember that when you hear that a group of Tennessee Walking Horse trainers just donated two tons of horse feed “to aid and assist in the rehabilitation” of 55 horses that were rescued from deplorable conditions at a West Tennessee farm. The truth is that the horses were taken ... (click for more)

Gilpin, Stocks Victorious In Chattanooga Chase 8K

John Gilpin has done plenty of training in North Chattanooga and is very familiar with the Chattanooga Chase and the series of hills the oldest race in Chattanooga is known for. Jennifer Stocks has done more than her share of workouts on those roads, so she was fully aware of the challenge she faced when the starting horn sounded. Both were overall winners in this unique 8K ... (click for more)

Golf and Chattanooga Have Lost Another Oehmig

  It was a classic Father’ Day golf picture. No, not Jack and Arnie and their kids relaxing at Augusta National with the Dogwoods blooming. But the Oehmig men – Lew, the family patriarch, with his youngest son, King, and his then two grade school age sons Henry and John, all crowded into, what else, a golf cart and donning that Oehmig glasses look – round, turtle shell-colored ... (click for more)