Greg Callaham Graphic Design Wins National Design Awards

Tuesday, October 1, 2013

For the fourth consecutive year Greg Callaham Graphic Design has won multiple American Graphic Design awards. Graphic Design USA, a national trade publication, conferred three 2013 awards to Callaham's advertising design work for Kia Chattanooga, Toyota of Cleveland, and McDonald’s of Red Bank.

"This is such a thrill to win these awards," said Mr. Callaham. "It puts those clients in the national spotlight for the extra effort they put into their advertising messages. That’s something they can be very proud of."

Mr. Callaham's award-winning billboard design for Kia Chattanooga features the 2013 Kia Optima in a nontraditional photo along with a 0% APR offer that covers half the ad space. “It sounds simple, but I wanted to make the offer huge because it’s a huge offer,” said Mr. Callaham. “The limited color palette of white, red, and black made for a very high-contrast, impactful billboard.

The billboard design for Toyota of Cleveland consisted of a multi-colored “Frugal” on a pale blue background positioned over a white rectangle containing the advertiser’s name. “The advertiser wanted to promote their web site, gas prices were near their peak, and the manufacturer was touting their fuel mileage pretty heavily,” said Mr. Callaham. “Trying to say that in seven words or less was a challenge, but a fun one.”

The McDonald’s window poster was also challenging. “The client wanted to draw attention to the new full size McWrap, so we used a photo including a hand holding the wrap to give the scale necessary to convey the message that this was a new larger product,” Mr. Callaham said. “And it had to fit in perfectly with the rest of their promotional materials."

For over 40 years the American Graphic Design Awards, through the editors of Graphic Design USA, has honored the outstanding work of creative professionals in the graphic arts community. To win an American Graphic Design Award means the entry is recognized as some of the best and brightest among thousands of entries from graphic design firms, advertising agencies, in-house corporate and institutional designers, publishers and other media across the United States, in 23 categories from print and packaging to internet and interactive design.

Greg Callaham is the owner of Greg Callaham Graphic Design, a Chattanooga design studio delivering creative for outdoor advertising, catalogs and product brochures, logo design and corporate identity packages, and a wide range of other advertising and marketing materials to the global marketplace. 


CBL Closes Long-Term Fixed-Rate Loan Secured By Ambassador Town Center

CBL & Associates Properties, Inc. on Thursday announced that it closed on a non-recourse $47.7 million loan secured by Ambassador Town Center in Lafayette, La. The seven-year loan bears a fixed interest rate of 3.22 percent and was provided by a new institutional lender. Proceeds from the loan were primarily used to retire the existing construction loans with an aggregate balance ... (click for more)

First Tennessee Bank Presents $50,000 Check To Ancla Insurance And Services

First Tennessee Bank’s Chattanooga Community Development Manager Tracee Smith and Cleveland Community President Mike Griffin presented Ancla Insurance and Services President Beth Underwood with a check in the amount of $50,000 at First Tennessee’s downtown office. The funds donated by First Tennessee will be used to enhance Ancla’s onsite computer lab and build on its lifestyle ... (click for more)

Family At Bedside Of Legendary Lady Vol Coach Pat Summitt

The family of legendary Lady Vol coach Pat Summitt was at her bedside on Sunday. Erin Freeman, of the Pat Summitt Foundation, released this statement: “On behalf of Pat Summitt’s family, we acknowledge the past few days have been difficult for Pat as her early onset dementia, ‘Alzheimer’s Type,’ progresses. "She is surrounded by those who mean the most to her and during ... (click for more)

Firefighters Put Out Fire In Compost Pile At City's Wood Recycling Center

Chattanooga firefighters were called to a fire at the city's wood recycling center on N. Hawthorne Street around noon on Sunday. Battalion Chief Don Bowman said the smoke and flames could be seen from several miles away.   Firefighters with five fire companies worked to get the blaze under control, using master streams from two aerials and some hand-held hoselines. The ... (click for more)

Improvements Needed At Entrance To Wilcox Tunnel

I am writing this letter to bring to your attention to a city traffic issue that needs to be addressed immediately, the sooner the better. I can see no large cost factor.   Recently, while as a concerned citizen, removing trash and litter from the entry/exit area of the Wilcox Tunnel on the side that runs into Chamberlain Avenue, I fully realized that this area could ... (click for more)

Roy Exum: Where Will George Go?

George Will, easily one of the most respected conservative columnists in America and a Republican commentator, was a guest on Fox News Sunday yesterday when he made a very revealing statement. He announced he has left the Republican Party “for the same reason I joined it” and that he is not only disappointed by the party’s actions but its increasingly-inept leadership as well. ... (click for more)