Second Life of Chattanooga is collaborating with Hoopla Public Relations for the new I Heart Chatt campaign. I Heart Chatt encourages Chattanoogans to show their civic pride by wearing the original I Heart Chatt T-shirt, available at iheartchatt.com.
In addition, the I Heart Chatt campaign brings awareness to the work of Second Life of Chattanooga and its mission to create awareness advocacy and collaborative action about the issue of sex trafficking in Greater Chattanooga/Southeast Tennessee. A portion of the sales of the I Heart Chatt T-shirt go to Second Life.
"One of our core values is the value of partnerships, so when Jocelyn Loza from Hoopla Public Relations reached out to us with this idea, it was a natural yes for us," said Jerry Redman, managing senior partner of Second Life of Chattanooga.
Terri Self, senior partner of Second Life of Chattanooga said, "Jocelyn and her team are committed to highlighting all that is good about Chattanooga, as well as bring attention to the things we should all be working together to eliminate. We are grateful to Hoopla Public Relations for their use of the I Heart Chatt campaign in order to let more people know about Second Life and our mission."
"Hoopla Public Relations has always been about doing good work and bringing attention to organizations who are doing good things," said Jocelyn Loza, founder of Hoopla Public Relations and co-creator of the I Heart Chatt campaign. "I Heart Chatt is designed to remind Chattanoogans that our city is truly a great city. One of the things that makes Chattanooga great is the heart of its people for those in need of help. Second Life of Chattanooga works everyday to help people being affected by the terrible crime of sex trafficking. We saw this issue a natural fit for Hoopla."
The I Heart Chatt T-shirt is available at iheartchatt.com, offering a variety of sizes for men, women and children.
Second Life of Chattanooga is a non-profit organization dedicated to ending human trafficking in the greater Chattanooga area. Through partnerships with other community organizations, Second Life works to champion hope and justice for all those at risk for sexual exploitation and slavery. For more information or to make a donation to Second Life of Chattanooga, visit www.secondlifechattanooga.org. For more information about the I Heart Chatt campaign, visit www.iheartchatt.com and www.hooplapublicrelations.org.