Applications Open For Will This Float? Pitch Night

Thursday, October 17, 2013
The Company Lab is currently seeking applications for the annual Will This Float? pitch night on Nov. 19, at the Chattanooga Public Library’s Fourth Floor. 

Will This Float? celebrates the diversity of the creative and entrepreneurial spirit, showcasing up-and-
coming innovators from across the Chattanooga region. Participants will contend in an exciting pitch 
competition, and prize packages will be awarded based on the viability of their business ideas. Sponsors include BlueCross BlueShield of Tennessee; Chambliss, Bahner and Stophel; Baker Donelson; Henderson Hutcherson and Mccullough; Miller and Martin; Launch Tennessee; and the Lyndhurst Foundation. 

“Will This Float? is a great representation of the energy and excitement that surrounds our thriving startup community,” said Mike Bradshaw, the director of The Company Lab. “Every year, we’re thrilled to see both fresh and seasoned entrepreneurs come out of the woodwork and test the waters with their business ideas. We’re expecting big things for 2013.” 

Will This Float? applicants are selected based on the Company Lab’s F.L.O.A.T. criteria: 

• Few direct competitors (Is this a novel idea?) 

• Low adoption/switching costs (Will customers use this?) 

• On-time entry to market (Is the window of opportunity open? ) 

• Addresses unfilled need or want (Does this solve a real problem?) 

• Target market is identified and large (Who are the customers?) 

The Company Lab is looking for business ideas across a broad range of industries and sectors, including technology, consumer products, design, the local food economy, the outdoor industry and environmental sustainability services. 

Submissions will be narrowed to a maximum of 10 finalists, who will have three minutes to pitch their ideas to a panel of judges and a large crowd of local entrepreneurs, business professionals, potential mentors and team members and interested Chattanoogans. Using feedback from judges as well as crowd-sourced voting, The Company Lab will award prizes to the ideas that “float” best. 

This year’s event marks the fourth annual Will This Float? pitch night. In past years, a total of 28 startup ideas have been pitched, and winning entrepreneurs have raised a combined $4.624 million in capital. 

Last year, Will This Float? drew more than 400 attendees.

Applications must be submitted by Nov. 5. For more information and to apply, visit colab.is/what-we-
do/will-this-float.


AAF Chattanooga Awards Competition Nets 3 Golds For ndp

The advertising agency ndp won three golds in the AAF Chattanooga American Advertising Awards 2017 on Feb. 18 for Universal Fibers and an agency self promotion. The agency won two golds for Universal Fibers, which offers finished yarns in both single colors and multi-end specialties. One gold was for a print ad touting their Aloe line of color, showing carpet fibers woven ... (click for more)

Thompson Engineering Promotes Sharon Braden To Office Manager

Thompson Engineering announced that Sharon Braden will serve as the Office Manager supporting company operations in Chattanooga and Knoxville. Ms. Braden has been with Thompson since 2009 serving as regional business development manager. “Sharon is a valued member of the Thompson Engineering team and we are thrilled for her to take on this new role to continue our success in ... (click for more)

Commissioner Boyd Asks County Auditor To Get Detailed Data On Visitors Bureau Spending; Graham Says CVB Should Be Left Alone

County Commission Finance Committee Chairman Tim Boyd said he is asking County Auditor Jenneth Randall to supply him with details about spending at the Chattanooga Visitors Bureau, including actual credit card and travel expense statements. He said he also wanted copies of contracts for office renovations made to the SunTrust Building 18th floor where the CVB has offices and all ... (click for more)

Developer Agrees To Set Aside 5 "Affordable" Units At Bread Factory Lofts After City Board Is Vote Short Of Approving Refinancing

A South Carolina developer who is purchasing the Bread Factory Lofts on the Southside agreed to set aside five units for "affordable housing" in order to get the approval of a city board for the financing of the purchase. Only four members of the Health, Education and Housing Facility Board were present, and Lloyd Longnion said he would not give approval unless the developer ... (click for more)

Getting The Message

Our school age youth have inspired me with their responses during “Q and A” sessions after my readings as a volunteer during African American History Celebrations and Read across America Celebration, too.  Before this school year, I read to classes at Orchard Knob Elementary School and at Rivermont Elementary School, here in Hamilton County.   Their answers to factual ... (click for more)

Roy Exum: Ed Chief ‘Embarrassed’

At the start of the school year in September, Tennessee’s Commissioner of Education Dr. Candice McQueen held an “educational summit” with state legislators from embattled Hamilton County. The entire “summit” took a prescribed 90 minutes and was such a dog-and-pony show her strongest statement was, "Create your plan around the right vision, have some metrics and align to the right ... (click for more)