Applications Open For Will This Float? Pitch Night

Thursday, October 17, 2013
The Company Lab is currently seeking applications for the annual Will This Float? pitch night on Nov. 19, at the Chattanooga Public Library’s Fourth Floor. 

Will This Float? celebrates the diversity of the creative and entrepreneurial spirit, showcasing up-and-
coming innovators from across the Chattanooga region. Participants will contend in an exciting pitch 
competition, and prize packages will be awarded based on the viability of their business ideas. Sponsors include BlueCross BlueShield of Tennessee; Chambliss, Bahner and Stophel; Baker Donelson; Henderson Hutcherson and Mccullough; Miller and Martin; Launch Tennessee; and the Lyndhurst Foundation. 

“Will This Float? is a great representation of the energy and excitement that surrounds our thriving startup community,” said Mike Bradshaw, the director of The Company Lab. “Every year, we’re thrilled to see both fresh and seasoned entrepreneurs come out of the woodwork and test the waters with their business ideas. We’re expecting big things for 2013.” 

Will This Float? applicants are selected based on the Company Lab’s F.L.O.A.T. criteria: 

• Few direct competitors (Is this a novel idea?) 

• Low adoption/switching costs (Will customers use this?) 

• On-time entry to market (Is the window of opportunity open? ) 

• Addresses unfilled need or want (Does this solve a real problem?) 

• Target market is identified and large (Who are the customers?) 

The Company Lab is looking for business ideas across a broad range of industries and sectors, including technology, consumer products, design, the local food economy, the outdoor industry and environmental sustainability services. 

Submissions will be narrowed to a maximum of 10 finalists, who will have three minutes to pitch their ideas to a panel of judges and a large crowd of local entrepreneurs, business professionals, potential mentors and team members and interested Chattanoogans. Using feedback from judges as well as crowd-sourced voting, The Company Lab will award prizes to the ideas that “float” best. 

This year’s event marks the fourth annual Will This Float? pitch night. In past years, a total of 28 startup ideas have been pitched, and winning entrepreneurs have raised a combined $4.624 million in capital. 

Last year, Will This Float? drew more than 400 attendees.

Applications must be submitted by Nov. 5. For more information and to apply, visit colab.is/what-we-
do/will-this-float.


Kenco Celebrates 66th YearWwith Record Growth, Top Honors And Expanded Capabilities

Kenco Logistics is celebrating its 66th anniversary this month. The Chattanooga–based third party logistics provider (3PL) continued its growth throughout North America, exceeding $530 million in revenue and 5,000 employees for the first time in its history.   Significant new business with customers in the automotive parts, building supplies, flooring, food, and industrial ... (click for more)

Sequoyah Exercise Tests Coordination Of TVA, Federal, State And Local Agencies

Emergency responders from federal, state and local agencies will join TVA personnel in an emergency preparedness graded exercise involving the Sequoyah nuclear plant on Wednesday, Sept. 14.  The exercise is part of an ongoing series of training drills and exercises required by the Nuclear Regulatory Commission to ensure an effective and coordinated response to protect the ... (click for more)

2 Officers Testify That Miller Sped Toward Them In Vehicle; Woman Describes Frightening Carjacking

Two Chattanooga Police officers testified Tuesday that James Bryan Miller drove an SUV directly toward them, and both said they expected to be hit in an Aug. 1 incident in which Miller at one point drove north in the southbound lanes of I-75. Investigator Ty Cooper said he was bracing to have Miller ram into his police vehicle in reverse at a house on Watts Avenue, but he said ... (click for more)

Committee To Try To Reach Consensus On The Location Of The Planned Charles H. Coolidge Medal of Honor Heritage Center

In partnership with Chattanooga City Councilman Jerry Mitchell and Retired Major General Bill Raines, the Medal of Honor Heritage Center on Tuesday announced the formation of a special ad hoc committee that will develop a list of consensus recommendations for the proposed Charles H. Coolidge Medal of Honor Heritage Center. The committee, which is composed of local business ... (click for more)

Proud To Be A Conservative Conservationist

I was born and raised in Chattanooga and was brought up to be a Tennessee conservative. That means that my family conserved our spending, our resources, and yes, even our environment.  I think we were inspired to do so because Tennessee is one of the most beautiful places in the entire United States. We have stunning mountains, wild rivers and quiet backcountry. And many of ... (click for more)

Roy Exum: Why I Adore America

If Heather Cross weren’t married and didn’t have such a fine-looking family I’d swear I might propose. The dazzling lady just wrote a “By Gumbo! letter” to all the major news outlets in the world to inform them that half of the Pelican State is still submerged by “a 1,000-year flood” and where the heck are they with their cameras? She knows it is vital for the rest of America to ... (click for more)