New Service Gives Patrons Mobile And Digital Access To Chattanooga Public Library

Monday, November 11, 2013


Starting Monday, patrons at Chattanooga Public Library can now access hoopla digital – a new service that provides library card holders with free online and mobile access to videos, music and audiobooks. Chattanooga card holders can enjoy on-demand content from their smartphones, tablets, PCS and Apple TV without waiting to borrow.  hoopla digital’s automatic return feature eliminates late fees.

hoopla digital announced an enhanced 2.0 interface and new partnerships with Universal Pictures, MGM, National Geographic and BBC America. The new catalog includes popular movies and shows such as Scarface and Liar Liar and the latest album releases like Drake’s “Nothing was the Same” and Katy Perry’s “Prism.”


Through hoopla digital’s mobile app and website, this content is available for patrons of participating public libraries to borrow.  Participating libraries only pay for what patrons use. hoopla digital currently has agreements in place with Paramount Pictures, Warner Bros Entertainment, Inc., Universal Music Group, Warner Music Group and eOne Music.

“As hoopla digital helps more public libraries break new ground in mobile access and patron reach, we are diligently working to advance our best-of-breed technology and build our content offering.  We are excited to establish content deals with these leading Hollywood studios, which increases our offering of movies, TV shows, documentaries and educational videos,” said Jeff Jankowski, founder and owner of hoopla digital.

hoopla digital’s enhanced 2.0 interface, available on Android, iOS and the web, features new a design, user experience and navigation. With the 2.0 upgrade, library card holders can browse by title suggestions, enjoy content while browsing, and play videos, albums and audiobooks on the large screen with Apple TV.

There is no waiting to borrow movies on hoopla digital since on-demand content can be enjoyed by multiple patrons simultaneously.  Patrons who use hoopla digital also avoid library late fees as digital content borrowing periods simply expire without additional charges.

hoopla digital, which plans to grow to 800 libraries by the end of 2014, now has partnerships with more than 40 library systems across North America including: The Seattle Public Library, Los Angeles Public Library, Salt Lake Public Library, Edmonton Public Library and Hamilton Public Library.

To begin using the hoopla digital, library-card holders can download the free hoopla digital mobile app on their Android or IOS device or visit hoopladigital.com. The service is only available to patrons of participating public libraries.


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