Siskin Hospital Honored With Healthcare Marketing And Public Relations Awards

Friday, November 22, 2013
Siskin Hospital's Marketing Department
Siskin Hospital's Marketing Department
Siskin Hospital was honored at the Tennessee Society for Healthcare Marketing and Public Relations’ Annual PRISM Awards Competition. Hospitals and healthcare systems across Tennessee entered the competition, which recognizes outstanding achievements in healthcare marketing and public relations throughout the state. An awards ceremony was held at the Opryland Conference Center in Nashville. 

Siskin Hospital received a high-honor PRISM Award in the Overall Advertising Campaign Category for the “Because of Siskin Hospital, I CAN…” campaign, as well as another high-honor PRISM Award for the “Because of Siskin Hospital, I CAN…” billboards in the Billboard Campaign Category. Additionally, Siskin Hospital’s newly-designed website, www.SiskinRehab.org, received a high-honor PRISM Award in the Website Category. 

The “Because of Siskin Hospital, I CAN…” campaign features Siskin Hospital patients who have remarkable recovery stories of hope to share. From a young mother recovering from a stroke and getting married, to an individual with an amputation who went back to work as a skilled cabinet maker, the “I CAN” campaign captures what Siskin Hospital patients can do after recovering from a life-altering accident, illness or disability. The campaign is featured in a variety of media outlets, including print, billboard, web-based, posters, t-shirts, bumper stickers, bus ads, and more.  

 Siskin Hospital’s website has been entirely redesigned, including a complete overhaul of all components and features. Siskin Hospital partnered with Papercut Interactive to develop and build the website. The site map was reconfigured for user-friendly navigation in order to provide better dissemination of information. The website offers technologically advanced features including videos, blog posts, online forms, social media plugs, and other interactive, engaging options. The site also features a customized search option, photo galleries, online donation capabilities, and is responsive, making it adaptable for viewing on a variety of mobile devices. 

“I am extremely proud of our Marketing Department and all of the exceptional work that was completed in-house. We have a talented group who continues to pursue ways to creatively communicate our patients’ success stories, as well as Siskin Hospital’s programs and services to the community,” Robert P. Main, President & CEO of Siskin Hospital, said.



New Event Raises Awareness About Reproductive Health Among African American Women

Afternoon Delights - Let's Talk About Sex is a new event sponsored by Chattanooga Cares to promote African American Women’s health. Afternoon Delights is a free community brunch geared towards African American Women to talk openly about all things sexy.   Along with free brunch and mimosas, there will be a guest speaker and open discussion panel featuring A ... (click for more)

Celebration Of Life And Hope Is Saturday

The Austin Hatcher Foundation for Pediatric Cancer ninth annual Celebration of Life and Hope is set for Saturday at the Coker Tire Museum in downtown Chattanooga.  The event takes on extra significance this year, with the foundation commemorating its first decade of operation (2006-2016) and the impending opening of its new Education Advancement Center at 232 E. 11th St. ... (click for more)

3 Firefighters Carry Unresponsive Woman From Burning Lookout Valley Home

Three Chattanooga firefighters early Wednesday morning carried an unresponsive woman from a burning house in Lookout Valley.   At  3:08  a.m., firefighters were dispatched to a house fire at 111 Centro Ave.The 911 dispatchers told the responding firefighters that someone may be trapped inside. Upon arrival, the firefighters observed smoke and flames coming ... (click for more)

Prosecutor Asks Jury To Find Morse Guilty In Massacre At Lookout Valley RV Park

Prosecutor Cameron Williams on Tuesday asked a Criminal Court jury to find Derek Morse guilty of three counts of first-degree murder as well as attempted first-degree murder in a massacre at a Lookout Valley RV Park on April 9, 2014. Morse, who was 19 at the time, is standing trial in the courtroom of Judge Barry Steelman. Skyler Allen, who was 22 when the shots rang out, ... (click for more)

Send All Ed Johnson Donations To The Greater Chattanooga Community Foundation

To all concerned, I believe there was mistake printed in a recent article stating to send donations to me at the school. I would ask that all donations be sent to the Greater Chattanooga Community Foundation to the attention of the Ed Johnson Memorial. This project is in no way affiliated with HCDE schools. All funds are housed there and are tax deductible. Mr. Savage ... (click for more)

Roy Exum: Where’s God In This?

Over half of Florida is still trying to catch its breath and now there is another murderer, one named Maria, mauling Puerto Rico this morning on her way to the United States. On August 25 Hurricane Harvey hit Texas. It killed an estimated 50 people, displaced more than a million people and damaged some 200,000 homes in a path of more than 300 miles. The bills haven’t been sent out ... (click for more)