The Company Lab Announces Nationwide Launch Of CO.STARTERS

Monday, November 25, 2013

The Company Lab Monday announced the nationwide launch of its CO.STARTERS business model development program. The program has been adopted by over a dozen entrepreneurial organizations in cities around the country including Phoenix, Cincinnati, Lakeland, Fla.; Fort Wayne, Ind., Johnson City, Tenn., Crossville, Tenn. and Chattanooga. 

CO.STARTERS takes the lessons learned through working with thousands of local creative entrepreneurs and combines that with industry changing startup methods drawn from the research and experience of forward-thinking entrepreneurs and startup thought leaders across the country, officials said. 

“There is a new approach to business in the high-growth startup world,” said Enoch Elwell, director of CO.STARTERS. “Through CO.STARTERS, we’ve adapted and applied those highly effective proven methods to micro-business, bringing together a community where these founders can thrive.” 

High-growth startups are increasingly focusing on customer driven business model development by building and testing small models before writing detailed plans. This allows for real-time customer feedback and more efficient model updates, helping entrepreneurs to avoid building businesses based on incorrect assumptions, officials said. 

The CO.STARTERS curriculum incorporates this strategy in a way that’s accessible and relevant to small-business owners. The CO.STARTERS model has been tested for years in Chattanooga, Cincinnati and Detroit, and it’s now rolling out in other emerging startup communities across the nation. 

Hustle PHX, based in Phoenix, provides programs, mentorship and capital to entrepreneurs in underserved urban communities. The organization implemented the CO.STARTERS program in June. 

“CO.STARTERS helps to alleviate a lot of the issues and problems that entrepreneurs may run into,” said Oye Waddell, the executive director of Hustle PHX. “It’s a snapshot of what you need to start a business, and it gives entrepreneurs a foundation to move forward and accelerate their ideas.”

Small business remains one of the economic drivers for local economies and job creation, but these smaller-scale startups have not received the same level of support as their high-growth counterparts. CO.STARTERS aims to narrow that gap.

“If you look beyond Silicon Valley and New York, there are countless communities that are full of talented entrepreneurs, but they lack the organized community support they need to thrive,” said Mr. Elwell. “CO.STARTERS brings together the community, resources, knowledge and methodology that startups can use to successfully launch and ultimately build a strong local economy.”

For more information on CO.STARTERS, visit costarters.co.


Bradley Square Mall Hosts Mommy And Me Kid's Talent And Fashion Show

Bradley Square Mall will host the  Mommy and Me Kid's Talent and Fashion Show on Saturday, Nov. 8, at 3 p.m. All participants must have a signed pre-registration form filled out and submitted prior to the event. Registration forms my be picked up at Guest Services, Ashton Manor or downloaded from  here. Registration forms are due by  Friday, Oct. 31 . (click for more)

SIGNIX Hires New Vice President Of Partner Development

SIGNiX , a company that provides secure and simple digital signature services announced the hiring of its new Vice President of Partner Development, Leonora Zilkha Williamson. Ms. Williamson will work to identify and target potential partners in a variety of industries.  SIGNiX has long been a partner-centric company that focuses on providing total solutions to software ... (click for more)

Additions And Improvements At Camp Jordan Arena Coming Soon

Additions and improvements are coming to Camp Jordan Arena in the near future. At the Thursday night meeting of the East Ridge city council, approval was given for buying new playground equipment. It will come from Gametime, a locally-based company. The VP of Marketing lives in East Ridge and made a proposal to set up the playground at Camp Jordan so his company could use it for ... (click for more)

Teenager Killed In ATV Accident Thursday Night

Damon Lee Jones, 15, was killed Thursday night in an ATV accident in Walker County. It was reported he was riding with a 17-year old, when they tried to enter a church parking lot, but ran into a cable barrier. The accident happened on Dunwoody Road in LaFayette. The other rider, identified as Timothy J. Wallin, was not injured.   (click for more)

Tom Dugan Was A Good Man

Tom was my boss for most of my 36 years at Carta.  At the ceremony where I was awarded my 30-year service award, Tom said, "Don disagrees with 85% of my decisions, but I wish I had 80 more employees just like him." This kind of indicates our relationship. When I asked him to help with my plans for a reunion for the group of Veterans that I served with in Vietnam, he quickly ... (click for more)

Roy Exum: A Veterinarian’s Horse Sense

I suspect you’ve heard by now that a doctor in New York City, who volunteers with “Doctors Without Borders,” just got back from the African nation of Guinea on October 17 – last Friday – and on Thursday tested positive for the deadly Ebola virus. Luckily, he came in actual contact with only a few people but he reportedly rode a subway, took a taxi, went on a three-mile run and ... (click for more)