Volkswagen Reports Best Month In Sales For Chattanooga-Built Passat

Friday, February 1, 2013

Volkswagen of America, Inc. Friday reported 29,018 units sold in January, a 6.7 percent increase over prior year sales, including the Chattanooga-built Passat with 8,856 units sold, marking its best January ever. The company achieved 29 consecutive months of year-over-year growth and the best January since 1974. Over the last three years, the company has more than doubled its annual sales volume, demonstrating its long-term growth strategy, Mach 18, is gaining momentum in the U.S. market, officials said.   

“With all the buzz that comes with the North American International Auto Show, the release of our Super Bowl advertisement, 'Get Happy,' and a full line-up of new and refreshed vehicles, Volkswagen is off to a solid start in 2013,” said Jonathan Browning, president and CEO, Volkswagen Group of America, Inc. “While the economic conditions continue to be somewhat uncertain, we expect Volkswagen to achieve continued growth and to outpace the industry this year.”  

Volkswagen’s 60-second Super Bowl XLVII advertisement stays true to the brand’s storytelling heritage of “human stories, told simply.” It builds on the upbeat themes of recent ads, “Smiles,” released in September, and last year’s Super Bowl spot, “The Dog Strikes Back,” named a leading 2012 ad on YouTube by Google. In 2011, VW released “The Force” Super Bowl ad, which received more than 56 million YouTube hits to date, and was recently named one of the best ads in the past 24 years by USA Today. 

Last week, Volkswagen teased its 2013 Game Day spot with “Sunny Side,” featuring well-known YouTube sensations, and renowned reggae artist Jimmy Cliff singing “The Partridge Family’s” theme, “C’mon, Get Happy.”   

Jetta sedan remains the volume leader for Volkswagen with sales totaling 9,089. With the addition of the Jetta Turbo Hybrid, Volkswagen now offers seven cars that can deliver more than 40 mpg on the highway – which no other automaker can match in the United States.   

Recently recognized as “best in class vehicle in the $20,000 – $25,000 price range” in Kiplinger’s Personal Finance 2013 buyer’s guide, the Jetta TDI demonstrates its consumer appeal and fuel economy in the compact sedan segment. 

The Beetle and Beetle Convertible sold a combined 2,232 units. The Golf saw a 24.9 percent increase in January sales with 1,532 units delivered. A new North American produced Golf will soon be added to line up. Production of the seventh generation Golf “A7”will commence the first quarter of 2014 at the Volkswagen de México manufacturing facility in Puebla, Mexico. This latest move reinforces the Volkswagen’s commitment to the North American market, where it will invest more than $5 billion in the next three years. 

Sport Utility Vehicles, Tiguan and Touareg reported sales of 2,114 and 962 units, respectively.  

Volkswagen’s high-mileage, clean diesel TDI models account for 19 percent of sales in January, a 14.7 percent increase over the prior year. 

JANUARY 2013 SALES

 

 

Jan 2013

Jan 2012

Yr./Yr.%

Change

Golf

1,532

1,227

24.9%

GTI

915

1,231

-25.7%

Golf R

202

192

5.2%

Total Golf/GTI/Golf R

2,649

2,650

0.0%

Jetta Sedan

9,089

9,564

-5.0%

            SportWagen

1,433

1,398

2.5%

Total Jetta

10,522

10,962

-4.0%

Beetle Coupe

1,730

1,401

23.5%

               Convertible

502

-

-

Total Beetle

2,232

1,401

59.3%

Eos

250

365

-31.5%

Passat

8,856

6,318

40.2%

CC

1,192

1,415

-15.8%

Tiguan

2,114

2,308

-8.4%

Touareg

962

831

15.8%

Routan

241

958

-74.8%

TOTAL

29,018

27,208

6.7%




New Hamilton County Businesses

Here are the new businesses from the County Clerk's office: A2Z CANVASS NITA  SLATTON 2 RETAIL SALES AND SERVICE OF CANOPY'S 2001 WHEELER AVE CHATTANOOGA TN 37406 BAREFOOT GYPSY BARBARA  RODRIGUEZ 3 CRAFTS, GIFT SALES ONLINE 3600 LEE PIKE SODDY DAISY TN 37377 BAXTER HOME INSPECTIONS CHARLES H BAXTER, III 3 HOME INSPECTIONS ... (click for more)

Templeton And Cothern Become Members At Patrick, Beard, Schulman & Jacoway, P.C.

Patrick, Beard, Schulman & Jacoway, P.C. announces that John H. Templeton and Jeremy M. Cothern have been elected to firm membership. The 15-attorney, full service law firm offers business formation, governance, and transactions, estate planning, probate, and civil and criminal litigation for businesses, utilities, government entities, and individuals.  Mr. Templeton ... (click for more)

1 Killed, Another Injured In Shooting On The Southside Early Sunday Morning; Delivery Driver Carjacked On Southside Earlier

One person was killed and a second person injured in a shooting on the Southside early Sunday morning. The victims are Sharone Porter, 22, who was killed, and Torrie Porter, 24, who had non-life threatening injuries.  At 2:47 a.m., Chattanooga Police responded to 1400 Cowart St.  on a person shot. Upon arrival, Chattanooga Police found two victims suffering ... (click for more)

Bradley County Deputy Shoots And Kills Stabbing Suspect At Charleston

A Bradley County deputy shot and killed a man who was a suspect in a stabbing early Sunday morning. The Sheriff's Office said, "At approximately 11:54 p.m. on Saturday, a call was received at the Cleveland/Bradley County 911 Center to report a stabbing at a residence on Leyland Drive in Charleston. "The caller indicated a male had been stabbed and another male had fled from ... (click for more)

The Growing Monopoly

Over the last decade, five tech giants have risen to the top, and created, discovered and invented services and products that have made these companies worth billions today. Those five, of course, are Facebook, Apple, Amazon, Microsoft, and Google. Each of these companies are responsible for several products and services that we use in our everyday lives. They have devoured the ... (click for more)

Roy Exum: The Last Day Of School

AUTHOR’S NOTE: This story first appeared in the Chattanooga News-Free Press in the late 1970s and every year about this time I am asked repeatedly about it. It is far and away the most famous story I have ever written – copies have been sent to me from numerous foreign countries, it’s included in teaching manuals and people I haven’t seen in years get in touch when they read it ... (click for more)