Cleveland Chamber Presents ‘How To Win Customers, Reduce Lost Sales’ Seminar

Thursday, February 14, 2013
Bill Drury
Bill Drury

The Cleveland/Bradley Chamber of Commerce is presenting a workshop designed to create A Passion for Service among employees and help build positive customer relationships.  Bill Drury will present “How to Win Customers and Reduce Lost Sales” in two identical customer-service seminars on Tuesday, March 5.

“Bill Drury has a proven track record for motivating and inspiring those employees who meet and greet the public every day,” Bernadette Douglas,Cleveland/Bradley Chamber of Commerce executive vice president, said. “He is noted for his enthusiastic and fun presentations, and we believe he will enhance our business community’s ability to compete in the changing business world.” 

Mr. Drury, a registered member of the National Speakers Association, has received rave reviews from over 400 of the Fortune 500 companies and thousands of small businesses. Since beginning his professional speaking career in 1985 with the Zig Ziglar Corporation, he has delivered over 2,000 keynotes, workshops or presentations. Noted for his humor, he has proven to be one of the most effective and entertaining speakers in the industry, officials said.

Presented at the Chamber of Commerce Conference Center, the morning session is 8:30-11:30 a.m., and the afternoon session is 1-4 p.m. Subject matter will include how to stay motivated, making a great first impression, communicating respect to every customer—even the most difficult ones, overcoming stress and burnout, protecting your online reputation, and building company-wide urgency and focus. All attendees will receive a 30-page illustrated guide to better customer relations.  

“According to the National Retail Association, a 5-percent increase in customer retention can increase long-term profitability by as much as 85 percent,” Ms. Douglas reported.

“The Chamber of Commerce advocates shopping local,” she continued, “and to make sure consumers keep their business in Bradley County, we need to provide good customer service—whether in a retail establishment, for healthcare, for banking or insurance, or for any other business that involves repeat customers.”  

Early-bird cost for the seminar is $99 or $89 per person for five or more attendees. After Feb. 25 registration is $109 per person and $99 for five or more. Cost for nonmembers is $199. 

Call the Chamber of Commerce at 472-6587 to register or go online at

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