A new online lodging reservation service is available to visitors on the Gatlinburg Convention and Visitors Bureau’s website, www.gatlinburg.com.
The CVB has partnered with JackRabbit Systems BookDirect, a new booking solution that allows website visitors the opportunity to search for lodging by travel dates, immediately view availability and the lowest available rates, refine the lodging list using easy-to-use sorting and filtering mechanisms, and book lodging directly online.
“We are pleased to offer another benefit to our visitors and community,” said Vicki Simms, executive director of the Gatlinburg Convention and Visitors. “JackRabbit Systems makes it easier for our Gatlinburg.com visitors to find available lodging which translates into bookings for our lodging partners. It also keeps booking tax revenues in the city.”
The online booking system is free to Gatlinburg lodging partners.
“We anticipate that this booking system will filter more qualified referrals from our website, convert those visitors to customers and increase reservations in Gatlinburg,” said Chad Netherland, Gatlinburg CVB Marketing director.
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