J.D. Power Executive Presents APEAL Award To Volkswagen Team

Tuesday, August 27, 2013
Andreas Linke, director of quality assurance; Adam Bishop, Assembly team member; Stephan Schroeder, Senior Director, J.D. Power and Associates, Hubert Waltl, Volkswagen Board of Management for Production and Logistics, Joe Werner, Body Shop team member, Frank Fischer, CEO & chairman, Volkswagen Chattanooga, Dale Efaw, paint shop team member.
Andreas Linke, director of quality assurance; Adam Bishop, Assembly team member; Stephan Schroeder, Senior Director, J.D. Power and Associates, Hubert Waltl, Volkswagen Board of Management for Production and Logistics, Joe Werner, Body Shop team member, Frank Fischer, CEO & chairman, Volkswagen Chattanooga, Dale Efaw, paint shop team member.

Stephan Schroeder, J.D Power senior director, went to the Volkswagen Chattanooga factory to present the award for the Volkswagen Passat’s win in the midsize car category of the J.D Power Automotive, Performance, Execution and Layout (APEAL) Study (http://autos.jdpower.com/ratings/performance/cars.htm ). 

Mr. Hubert Waltl, member of the Board of Management of the Volkswagen passenger cars brand with responsibility for Production and Logistics, was on hand to receive the award along with managers and representative members of the production teams from the body, paint and assembly shops.

“The J.D. Power Awards are an important indicator of top quality,” Mr. Waltl said. “The APEAL Award is well deserved and recognition of the hard and excellent work of our Chattanooga team. It proves we’re on the right track and that makes me very proud,” said Mr. Waltl during the award ceremony.  

This is the second year that the Passat has won the top award in a very competitive midsize sedan category.

The award was presented following a tour of the newly launched Quality-Fundamental Skills Training area located in the Volkswagen Academy Lean Center.  This 4,305 square foot area is an addition to the Fundamental Skills Training centers already in place and will work to support the “Passion for Detail” corporate culture that focuses on continuous improvement to achieve the highest quality standards.

The J.D. Power and Associates Automotive Performance, Execution and Layout (APEAL) Study examines what consumers like about their new vehicles after 90 days of ownership. Often referred to as "things gone right," APEAL is based on eight categories of vehicle performance and design: engine/transmission; ride, handling and braking; comfort/convenience; seats; cockpit/instrument panel; heating, ventilation and cooling; sound system; and styling/exterior.


Nektur Marketing Opens In Chattanooga

Nektur Marketing in opening in Chattanooga with a focus on helping businesses grow. Carlos Pielago said, "Aligning your brand with the customers searching for your product or services  is a growing challenge for today’s business owner. Nektur was formed to help you meet that challenge by providing practical online marketing solutions to grow your business. "We not only ... (click for more)

Decosimo’s Brian Joyce Earns Certification As Common Security Framework Practitioner

Decosimo announced that Brian Joyce has earned the designation of certified common security framework practitioner from the Health Information Trust Alliance. As the director of Information Technology and Security for Decosimo,  Mr. Joyce oversees all aspects of the firm’s IT needs, including planning, design and implementation of network systems. He is also responsible ... (click for more)

City Set To Move Ahead On Study For Light Rail System; But Some Council Members Skeptical

City officials are set to move ahead in applying for a grant to study setting up a light rail system in Chattanooga, though some City Council members are skeptical. Blythe Bailey, city transportation director, said it might cost $20 million to set up a system that would use the Missionary Ridge Tunnel to go from downtown to the Chattanooga Airport as well as the Enterprise South ... (click for more)

Funeral Arrangements Set For Renee Card Monroe, Killed Monday In ATV Accident

Funeral arrangements have been set for Renee Card Monroe, 60, who was killed, along with her two grandchildren, Reagan and Jaxson Cohen, in an ATV accident on Monday when their ATV toppled into a pond. A lifelong resident of Chattanooga, Ms. Monroe was an active member of Eastwood Baptist Church where she helped lead a small Bible study group. Ms. Monroe was an entrepreneur ... (click for more)

UAW Is Dropping Appeal Because Of Opposition

Let's tell the truth here: the UAW attempted infiltration of the Nissan plant in Smyrna, Tenn. a couple of years back and lost. They appealed to the NLRB three times and each time the vote went against the UAW more and more.   When you consider the local political opposition, citizenry and worker opposition, sentiment toward the UAW is even more staggering in Chattanooga ... (click for more)

Roy Exum: Clemson Prayer And Much More

Clemson’s football program, which has won 11 games in each of the past two years and was ranked 8 th in the nation after whipping Ohio State in this year’s Orange Bowl, has just been “blind-sided.” The Freedom from Religion Foundation claims Coach Dabo Sweeney and his staff are doing far too much “to promote Christianity to their student athletes.” Clemson promptly roared back ... (click for more)