Warehouse Row Celebrates Southern Culinary Traditions

Monday, September 23, 2013

The concluding event in Warehouse Row’s Crafted by Southern Hands summer-long series will showcase one of the South’s most iconic and distinctive cultural landmarks – food. On Friday, Oct. 11, attendees to the fundraiser will be treated to a twilight screening of the Southern Foodways Alliance’s latest documentary, Pride & Joy, and Southern-crafted delectables from Warehouse Row’s newest eatery, Tupelo Honey Cafe.

To set the atmosphere, Warehouse Row will create a grassy, park-like area in the retail establishment’s Motor Court with the film screen hung from the covered walkway between Buildings North and South. The fundraising event will open at 6:30 p.m. with an offering of the Tupelo Honey’s two signature Chattanooga Whiskey cocktails, Benton’s Bacon Manhattan and Tupelo Honey’s Blueberry Mint Julep, as well as Tupelo Honey Rye Ale, the restaurant’s proprietary beer brewed in Tennessee and made with real tupelo honey and rye malt from Asheville, N.C.  A feast featuring the restaurant’s unique, made-from-scratch, Southern-inspired menu items will follow.

“Through the Crafted by Southern Hands series we have celebrated the depth of Southern culture by paying homage to the finest fashion, art, décor and food created below the Mason-Dixon Line,” said George Krauth, vice president of Jamestown. “This is a fitting end to the year’s series that celebrated Southern food, culture and the many ways it impacts life in our region.”

Pride & Joy, an hour-long film, chronicles the lives of dozens of individuals who dedicate their lives to harvesting, cooking, serving or studying the depth and breadth of Southern food culture. Director Joe York will be on-site for the screening.  His productions have won a bevy of accolades, and he spent six years and traveled more than fifty thousand highway miles to make this film. He will introduce the movie and his work for the Southern Foodways Alliance to attendees. A question and answer session will follow.

As darkness falls prior to the documentary debut at 8 p.m., live music will fill the event space. All proceeds from the admission fees of $50 per person or $75 per couple will directly benefit the Southern Foodways Alliance’s Oral History Initiative. This project aims to capture and preserve the stories of those involved in the diverse food cultures of the American South.  Everyone is encouraged to purchase tickets online at http://www.southernfoodways.org/events/pride-joy-chattanooga-screening, as limited event seating is available.

The Crafted by Southern Hands event series kicked off in June with a Bradley Gordon art exhibition and Billy Reid pop-up. The Billy Reid pop-up store will return to Warehouse Row the weekend of Friday, Oct. 4 and Saturday, Oct. 5 to appease fans that couldn’t get enough during the first Crafted by Southern Hands event.  The returning retail location on the lower level of Building North will display the latest pieces from Reid’s collection, known for classic-style, high-quality clothing with unusual accents.

In July, the Southern-style event series continued with an Alabama Chanin BBQ couture dress exhibition, trunk show and sewing workshop and then a vintage printmaking exhibition, reception and workshop featuring Old Try and The Open Press in August. For more information about the entire event series, isit craftedbysouthernhands.com


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