BlueCross Enrolls 133,291 On Federal Marketplace

Wednesday, May 7, 2014

BlueCross BlueShield of Tennessee sold 133,291 health insurance policies to consumers using HealthCare.gov, the online shopping portal created by the health care reform law.

BlueCross sold 88 percent of the Marketplace plans issued in Tennessee, and was the only company to make policies available to consumers in all 95 Tennessee counties. According to Kaiser Health News, BlueCross has some of the lowest priced plans in the country.

Nationally, federal officials are reporting more than eight million policies were sold on federal and state-run Marketplaces, formerly known as exchanges. BlueCross ranked 12th nationally in overall enrollment on all Federally-facilitated Marketplaces among all health plans offering products.

“The most important thing about our results is that thousands of previously uninsured Tennesseans now have the peace of mind that goes along with health coverage,” said Henry Smith, BlueCross senior vice president and chief marketing officer. “We had ambitious goals and exceeded them, which is good for Tennesseans, both the people who now have coverage and the health care providers who care for them.”

The Marketplace concept is a central part of the Affordable Care Act, with the goal to make affordable health insurance available to the uninsured, in part due to financial assistance to help pay premiums for those who qualify.

Following are some consumer insights from BlueCross’ Marketplace enrollment:

  • 26 percent of BlueCross Marketplace members are 18-34, while 29 percent are older than 55
  • In metro areas where BlueCross’ high-value Network E was available, at least 55 percent of consumers chose that option
  • 80 percent of Marketplace subscribers received a premium subsidy
  • 30 percent of BlueCross’ Marketplace policies were sold in the Nashville area, 16 percent in Knoxville, 14 percent in Memphis and 11 percent in Chattanooga
  • 73 percent of policies purchased were Silver plans (policies were marketed as Bronze, Silver, Gold and Platinum)

“Our staff spent a lot of time with Tennessee consumers educating them about the Marketplace, to answer their questions and to help them make decisions,” Mr. Smith said. “I am very proud of them and expect Tennesseans will count on them in even greater numbers next fall, when Marketplace open enrollment begins again.”



Chattanooga Zoo Donates Stuffed Animals To Children’s Hospital Patients

Representatives from the Chattanooga Zoo are presenting Children’s Hospital at Erlanger with donated stuffed animals for pediatric patients.    Service System Associates, the Chattanooga Zoo's retail and food services provider, started a campaign to offer patrons the option to purchase large, plush, stuffed animals in the zoo’s gift shop to be donated to the Children’s ... (click for more)

Morning Pointe Hosts 3rd Annual Mastering Memory Care Golf Tournament

The Morning Pointe Foundation hosted a successful third annual Mastering Memory Care Golf Tournament at Lookout Mountain Golf Club in Lookout Mountain, Ga., raising more than $55,000 for nursing scholarships and caregiver support initiatives.   Officials said, "Congratulations to AM champion University of Tennessee at Chattanooga, AM runner-up BrightStar Care, AM 3 rd  ... (click for more)

Walker County Residents May Face Special Levy To Deal With Erlanger Debt, Penny SPLOST Transportation Tax On Top Of 2 Mil Property Tax Rise

Walker County, Ga., residents may face a special levy to deal with the Erlanger Health System debt as well as a new penny SPLOST transportation tax - on top of a planned two mil property tax rise. The two mil would equal to $80 on a $100,000 home. Sole Commissioner Shannon Whitfield said all of that is to take care of mountains of debt he said he inherited from the Bebe Heiskell ... (click for more)

State Plays Tape Of Prior Testimony Of Shooting Victim After He Refuses To Come To Court; No Video Was Collected Along Shooting Route

The state on Thursday played a preliminary hearing tape of shooting victim Kadarius Johnson after he refused to come to the Criminal Court trial of the man accused of shooting him in the back of the head. Witnesses said the car chase led through the downtown Tourist District near the Riverfront with a man in a white SUV firing shots at the driver of a Buick sedan. Prosecutor ... (click for more)

Shame On Anyone Planning A Protest At Coolidge Park Thursday Evening - And Response (7)

Whether you're Alt-Left or Alt-Right, Coolidge Park isn't the place to showcase your hate and indifference with one another. Just because it's your right, that doesn't necessarily mean that you should do it. Many have this misconception that this park is named after a President, Nope. It's named after a great man, a true patriot, and Medal of Honor recipient from right ... (click for more)

A Tale Of 3 Properties

Here in Lookout Valley on the far southwest edge of Chattanooga and Hamilton County, trees and rocks are plentiful but sidewalks are as rare as unicorns. It’s a land the governments forget – until tax collection time.  The recent county reappraisal spoke about ‘comps,’ recent sale prices of comparable local properties. But the assessors defined ‘comparable’ to suit themselves, ... (click for more)