Ironman Announces Little Debbie As Title Sponsor For Ironman Chattanooga

Thursday, June 12, 2014

Ironman, a recognized brand in the sport of triathlon, announced Little Debbie snacks as the title sponsor of one of Ironman's newest North American races — Ironman Chattanooga. The inaugural Little Debbie Ironman Chattanooga triathlon to benefit the Crohn’s & Colitis Foundation of America will take place on Sunday, Sept. 28.

“Ironman is excited to team up with Little Debbie for what is going to be a fantastic race,” said Carola Ross, Chief Sales Officer of Ironman. “Ironman athletes have been buzzing about this race since it was announced last year. Chattanooga is a beautiful city that provides a challenging race course as well as warm southern hospitality. Together with Little Debbie, we are excited to deliver an unforgettable race week for our athletes, their families and friends.”

Chattanooga’s valley geography, Tennessee River access and surrounding mountains come together to create one of the most beautiful places to see in the U.S. It also offers a wide range of outdoor activities, making it one of the top destinations for athletes of all types.

“We are absolutely thrilled to be a part of bringing this world-renowned athletic competition to Chattanooga,” said Mike McKee, president and CEO of McKee Foods Corporation, the Collegedale, Tennessee-based maker of the Little Debbie brand. “We are proud of Chattanooga, and we are excited to help Ironman come to our city for this great event. These athletes represent the epitome of achievement in their field, and they are an inspiration to all of us who value discipline, perseverance, good planning and even trial and error.”

“Chattanooga is a fantastic town for outdoor fitness endeavors and we hope the Little Debbie Ironman Chattanooga triathlon will feed enthusiasm for the pursuit of fitness across a wide range of our community,” added McKee. “We are looking forward to seeing Ironman athletes enjoy Little Debbie Snack cakes – they are certainly the best tasting source of energy I know of.”

“We’re thrilled that one of our largest corporations, McKee Foods, has joined the team to support one of our largest sporting events, Ironman Chattanooga,” said Bob Doak, president and CEO of the Chattanooga Convention and Visitors Bureau. “Over the next five years, this phenomenal event will bring more than 75,000 people and leave an estimated economic impact of $40,000,000 in our community. That’s impressive. I want to thank Mayors Jim Coppinger and Andy Berke for their personal involvement in helping with this event. It could not have happened without their tremendous support or the many others in the community who were involved.”

Little Debbie snacks is set to sponsor the Ironman Chattanooga event through 2016.


Cleveland State's SBDC Sponsors Personal Finance Preparation And Business Plan Development Workshops

Cleveland State’s Small Business Development Center (SBDC) is hosting two upcoming workshops, Preparing for Entrepreneurship: Personal Finance Preparation will be held on Wednesday, from 11:30 a.m.-1 p.m. in room 130 of the Technology Building on the CSCC campus. This seminar is sponsored by the SBDC and will be presented by Mary Johnston, staff accountant with Sound Accounting, ... (click for more)

House Passes Bills To Lower Energy Costs, Provide Jobs

Rep. Chuck Fleischmann applauded the passage of two separate pieces of legislation aimed at providing Americans relief from high energy costs and encouraging job creation. “Traveling across the 3rd District and talking to constituents has made it clear that the American people are hungry for common sense solutions that will get our country moving forward,” said Rep. Fleischmann. ... (click for more)

Woman Stabbed Multiple Times On Cleveland Avenue Early Thursday Morning

A woman was stabbed multiple times early Thursday morning. At approximately 3 a.m., Chattanooga Police responded to 2104 Cleveland Ave. for a stabbing. Officers located a black female in the roadway suffering from multiple stab wounds. The victim was transported to a local hospital by HCEMS for her injuries and is in stable condition. Investigators have not been able to ... (click for more)

City Council Taking Applications From Those Interested In Serving On City IDB

The City Council is taking applications from those interested in serving on the city industrial Development Board (IDB).   There are four vacancies on the board that has been in the news for its controversial approval and re-approval of $9 million in Tax Increment Financing (TIF) for developers of Aetna Mountain. Resumes are due by Sept. 29.   ... (click for more)

Walking Among Memories, The USS LST-325

I have walked among the head stones at Flanders Fields and have seen the entrenchment of soldiers with only bayonet tips sticking out of the earth. Later I traveled to Normandy where I stood on the sand and made scuff marks with my shoes on Omaha Beach and climbed the hill to the magnificent American Cemetery there. I again walked among the many, many tomb stones so neatly and ... (click for more)

Roy Exum: My Aunt Martha

During my first year at Ole Miss, I was so distracted by the stunning coeds on campus that I paid too much attention to the wrong kind of figures. I ended up flubbing a math class, which at the time was most serious and potentially deadly for an American boy. It meant I didn't have enough credit hours to avoid the draft and in almost no time I got a red, gut-retching postcard that ... (click for more)