TVFCU Transforms A Segment Of Riverfront Parkway Into Beach-Like Destination

Friday, June 6, 2014
Riverbend Beach
Riverbend Beach

When the economy started to flail six years ago, TVFCU understood that many families would have to forgo taking a long-distance summer vacation. To help families still have a beach experience, TVFCU created a beach-like destination, Riverbend Beach, on the banks of the Tennessee River. 

Now, in its sixth year, TVFCU and community partners — WDEF News 12, SpringHill Suites Chattanooga Downtown and the Creative Discovery Museum — convert a portion of Riverfront Parkway into a mini-oceanside destination that features a variety of activities, including a 150-ton sand sculpture, tiki hut, child sandbox, prizes and live music from the TVFCU Stage. Festivalgoers can enjoy Riverbend Beach throughout the Riverbend Festival from Friday, June 6, to Saturday, June 14.

This year sand artists from Team Sandtastic in Sarasota, Fla., will transform piles of sand, donated by Monteagle Sand Company, LLC, into a 150-ton sculpture that will feature iconic images from The Wizard of Oz and Chattanooga to commemorate the release of the classic movie 75 years ago. Watch the sculpture’s progress firsthand each night until 7:30 p.m. to its completion. 

“We make it a priority to help our members enjoy the many benefits that our area offers from the great outdoors to our vibrant arts culture,” said Blake Strickland, president and CEO of TVFCU. “While our sand sculpture highlights the 75th anniversary of The Wizard of Oz, it also captures this mission and encourages festivalgoers to follow the yellow brick road to take advantage of the many benefits of living in the Tennesse Valley.”

Participants can visit the TVFCU’s deck to get a better view of the sand sculpture and then walk inside the air-conditioned tiki hut to register for a four-night stay at the SpringHill Suites Downtown Charleston Riverview in Charleston, S.C.  Festivalgoers can enter once per day during the Riverbend Festival from Friday, June 6, through Saturday, June 14.

WDEF News 12 will broadcast their weeknight newscasts live from the custom-built sand newsdesk throughout the Riverbend Festival. During each live broadcast, a winner will be selected for a Chattanooga-themed prize package.

Children are encouraged to make their own Wizard of Oz-inspired castles and yellow brick roads at the Creative Discovery Museum’s Sandbox and receive a souvenir beach photo, compliments of WDEF News 12.

After visiting Riverbend Beach, follow the yellow brick road to TVFCU’s Stage, which is tucked under the Walnut Street Bridge. The cool concrete and close proximity to the river, boasts a nice outdoor ambiance that is further enhanced by special lighting and ceiling fans, said officials. Handpainted tabletops that were designed by students from the Center for Creative Arts are available to set a dinner and drink. The tabletops will be auctioned later this year with all proceeds benefiting CCA’s Art Department.

Follow the creation of Riverbend Beach through Facebook, Twitter and Instagram. Join the conversation, and share photos and videos by using hashtag #RiverbendBeach.
 
For more information about Tennessee Valley Federal Credit Union, please visit tvfcu.com.

Lane Closures For Projects Start Saturday

ML King Boulevard will be closed for eastbound traffic between Market Street and Broad Street, beginning at 8:30 a.m. on Saturday.  This building maintenance project is scheduled for 10 hours, and the roadway will reopen at 6:30 p.m. that day.  Detours will be posted.  The 200 block of Market Street will be narrowed to one lane northbound for installation of a ... (click for more)

Wearables Is The July Exhibit At River Gallery

The Wearables exhibit featuring Jenny Threads by Jen Swearington, jewelry by Mary Lynn Portera and jewelry by Katie Rogers will be at River Gallery July 1-31.   There will be an opening reception on Saturday, July 9, from 5-7 p.m. with the artists.   River Gallery is at 400 E. Second St.  Review for the exhibit:  River Gallery's ... (click for more)

Family At Bedside Of Legendary Lady Vol Coach Pat Summitt

The family of legendary Lady Vol coach Pat Summitt was at her bedside on Sunday. Erin Freeman, of the Pat Summitt Foundation, released this statement: “On behalf of Pat Summitt’s family, we acknowledge the past few days have been difficult for Pat as her early onset dementia, ‘Alzheimer’s Type,’ progresses. "She is surrounded by those who mean the most to her and during ... (click for more)

Firefighters Put Out Fire In Compost Pile At City's Wood Recycling Center

Chattanooga firefighters were called to a fire at the city's wood recycling center on N. Hawthorne Street around noon on Sunday. Battalion Chief Don Bowman said the smoke and flames could be seen from several miles away.   Firefighters with five fire companies worked to get the blaze under control, using master streams from two aerials and some hand-held hoselines. The ... (click for more)

Improvements Needed At Entrance To Wilcox Tunnel

I am writing this letter to bring to your attention to a city traffic issue that needs to be addressed immediately, the sooner the better. I can see no large cost factor.   Recently, while as a concerned citizen, removing trash and litter from the entry/exit area of the Wilcox Tunnel on the side that runs into Chamberlain Avenue, I fully realized that this area could ... (click for more)

Roy Exum: Where Will George Go?

George Will, easily one of the most respected conservative columnists in America and a Republican commentator, was a guest on Fox News Sunday yesterday when he made a very revealing statement. He announced he has left the Republican Party “for the same reason I joined it” and that he is not only disappointed by the party’s actions but its increasingly-inept leadership as well. ... (click for more)