Ambition Launches New Productivity And Analytics Platform On Salesforce.com

Fantasy Sports Meets Sales

Tuesday, July 22, 2014

A new product is joining the Salesforce App Exchange this week, and it's looking to change the way companies measure workforce productivity and performance said officials.

Ambition is a modern twist on the old sales leaderboard: employee competitions that replicate fantasy football to provide sustainable sales engagement. Employees join teams and compete in weekly matchups where they are scored on weighted metrics such as daily activities, conversion rates, and profit. 

Companies can tailor metrics and sync Ambition with Salesforce data, phone systems and email tracking products like Avaya and Yesware. Ambition then automatically acquires employee performance data and generates a unique Ambition Score for each user.

The Salesforce.com launch comes nearly 18 months after Ambition was first founded in Chattanooga. Since then, the company has received over $2 million in investments from venture capital firms, including Google Ventures, SV Angel, and Redpoint Ventures, and graduated from tech incubator Y-Combinator.

Even before the App Exchange launch, Ambition has been energizing sales and delivering actionable intelligence at best-in-class companies and startups in logistics, software, insurance, and financial services, said officials. Coyote Logistics, Axial Financial Services and Dropbox are just a few of Ambition's early adopters.

Ambition CEO Travis Truett believes that his product vastly improves upon the typical "sales leaderboard" by emphasizing user appeal and sustainability. "We wanted to focus on three major features: team-based competitions, advanced productivity metrics, and the ability to communicate employee performance clearly and easily," says Mr. Truett.

Ambition's next move will be bolstering their software's business intelligence. The company's newest hire, veteran NASA technologist and Harvard Ph.D Rob deCarvalho, is a reflection of the company's intentions. The ultimate goal of Ambition: lending businesses a competitive edge by merging business intelligence with a novel, Millennial-friendly approach to motivation. 

"Most sales competitions only offer short-term benefits, so we designed Ambition for the long-haul," Mr. Truett says. "Everyone else is trying to motivate by putting employees in a 40-yard dash. We're giving that concept a major overhaul with better competitions and better coaching."


CBL & Associates Declares Common Stock Dividend And Preferred Stock Dividend

CBL & Associates Properties, Inc. on Friday announced that its Board of Directors has declared a quarterly cash dividend for the company’s Common Stock of $0.265 per share for the quarter ending March 31. The dividend is payable on April 17 to shareholders of record as of March 30.  The Board also declared a quarterly cash dividend of $0.4609375 per depositary share ... (click for more)

Covenant Transport To Pay $30,000 To Settle EEOC Disability Discrimination Suit

Covenant Transport, Inc. will pay $30,000 and furnish other relief to settle a disability discrimination lawsuit filed by the U.S. Equal Employment Opportunity Commission, the federal agency announced Friday.   The EEOC’s suit had charged that Covenant discriminated against an applicant for a commercial truck driver position on the basis of his disability. Covenant conditionally ... (click for more)

Signal School Study Says Under Own School System Much More Could Go To The Classroom; Lennon Says Getting Land, Buildings A Major Issue

A panel studying a new school system operated by Signal Mountain concluded that much more money could go directly into the classroom, helping students further increase their potential.   However, County School Board member Kathy Lennon said how the town would be able to acquire the land and buildings is a major issue.   A group of Signal Mountain residents ... (click for more)

Man, 39, Shot Late Friday Night In The Vicinity Of North Chamberlain Avenue

Police said a 39-year-old man was shot late Friday night in the vicinity of North Chamberlain Avenue.   He was identified as Ruben Williams Sr.   Officers with the Chattanooga Police Department were informed just before midnight that a shooting victim arrived at a local hospital via personal vehicle.   Officers made contact with the victim who advised ... (click for more)

CVB Should Share Financials With The Home Folks

The recent debate over the Convention and Visitor's Bureau's funding and budget has gotten ugly. A Hamilton County commissioner has asked questions and made comments about the CVB. The director of the CVB has organized a campaign to dismiss the commissioner's questions and comments. The children on the playground are choosing sides and nothing useful seems to be happening. It's ... (click for more)

Roy Exum: Trump's Latest Delight

I was quite amused this week when Donald Trump’s administration “locked out” several news organizations from the daily press briefings at the White House. The reason I loved it because in the 50 years I have spent in the news business, I have been locked out of press conferences, too. To be truthful, I am a longtime veteran of a bunch of “you versus me” squabbles and, if I do say, ... (click for more)