Mountain City Milling Advertised The Health Benefits Of Graham Flour

Tuesday, November 29, 2016 - by Harmon Jolley
Sylvester Graham never made money from various products which later bore his name.  However, he was one of several whose beliefs in good nutrition has carried to our modern times.
Sylvester Graham never made money from various products which later bore his name. However, he was one of several whose beliefs in good nutrition has carried to our modern times.

“Exercise regularly.   Cut back on sugar and salt.  Get adequate sleep.  Eat more fiber.”  Those may all have been instructions from your physician at your last physical.  However, the belief that a healthy lifestyle is good for you goes back much farther in history. 

John Harvey Kellogg, M.D. (1852-1943) promoted diet and exercise as the ways to good health, and counseled patients at his Battle Creek, Michigan institute.  He and his brother, Will, advocated whole grain cereals for breakfast which became the core products of the Kellogg Company.  The Road to Wellville (novel of 1993; film of 1994) provided a fictionalized account of Dr. Kellogg and some of his practices – some which were controversial and some well-founded and still advocated today.

Charles William Post (1854-1914) became a follower of Dr. Kellogg after two mental breakdowns led Mr. Post to seek treatment at Battle Creek.   The Postum Cereal Company (later, Post Foods) was founded as a result of C.W. Post’s experience with  healthful cereals. 

Sylvester Graham (1794-1851) preceded both Kellogg and Post in recommending a focus on nutrition for achieving better health.  Graham believed that nutrients were being lost by the milling process which produces white flour.    Though different from the variety served today by your meemaw with peanut butter and milk, Graham crackers were named for Sylvester Graham.  Graham flour was also named for Mr. Graham, and was marketed through flour mills to grocery stores around the country.

Locally, the Mountain City Milling Company produced Graham Whole Wheat Flour.  This business was featured in a previous Memories article - http://www.chattanoogan.com/2009/12/17/165151/Milling-Operatons-on-King-Street-Date.aspx.  A reader contacted me concerning an advertising card for Mountain City which contained a product announcement on one side and a souvenir postcard of the Georgia Monument on the reverse.   Mountain City told its grocery store clients, “You probably have customers who cannot eat white flour.”

So, your physician or wellness nurse or spouse are recommending that you pay attention to nutrition, just as Kellogg, Post, and Graham preached to their followers many years ago.  It’s “the old-fashioned way,” as the Mountain City advertising card stated.

If you have additional information on the Mountain City Milling Company and Graham Flour, please send an e-mail to jolleyh@bellsouth.net.   I’ll update this article with your comments.

 

The grocer could at least receive a souvenir postcard of the Chattanooga area, even if Graham Flour wasn't added to the store shelves.
The grocer could at least receive a souvenir postcard of the Chattanooga area, even if Graham Flour wasn't added to the store shelves.


VVA, Chapter # 203 And Chief John Ross Chapter, NSDAR To Honor Spouses Of Deceased Vietnam Veterans

Bill Norton, president of Vietnam Veterans of America, Chapter # 203, and Jessica M. Dumitru, Regent of the Chief John Ross Chapter, NSDAR and their organizations have partnered to initiate a new Department of Defense Program designed to recognize the spouses of deceased veterans from the Vietnam Era. The Deceased Vietnam Veteran’s Surviving Spouse certificate and lapel pin ... (click for more)

Chester Martin: A Trip To South Texas - And Mexico - In 1946 (Part One)

The following story was begun in 2009 for my family. It tells a little about our country right after WWII and the United States as your grandparents might have remembered it. East Main Street, Chattanooga, is where it starts - where Abe Zarzour and Ira Trivers famously ruled for a time... * * *   My Uncle Forrest Martin, and wife, Aunt Lydia (say "LIE-da") Richter ... (click for more)

Former Executive Assistant To Pilot Sales Director Recalls Being Interviewed By FBI While Nursing Her Baby On The Front Porch

The executive assistant to the vice president of sales at Pilot Flying J told a Chattanooga jury on Monday that she never expected to be interviewed by the FBI on the front porch of her Knoxville home, nursing a one-month-old and with her other two young children running around in the yard. Katy Bibee, who worked directly for an expected star witness for the prosecution, said ... (click for more)

Tony Williams, 26, Shot On Dodson Avenue Late Sunday Night

Tony Williams, 26, was shot late Sunday night on Dodson Avenue. Chattanooga Police responded at 11:50 p.m.,  to the 900 block of Dodson Avenue on a shooting.   Upon arrival, police located the victim who was suffering from a non-life threatening gunshot wound. HCEMS responded and transported the victim to a nearby hospital. The victim advised police that the ... (click for more)

Pollution For Profit?

Why should Chattanooga allow special interests to boost sediment pollution in our South Chickamauga Creek? To pad their profit margin and pass that cost on to city taxpayers? If your city council votes to reduce the storm water regulations – that is the result we can expect. Special interest homebuilders profit, but citizens pay.  More sediment pollution and paid for with ... (click for more)

Roy Exum: Two From Sandy

Down through the years I have delighted in sharing stories that come from my friend Sandy Pohfal in Texas. Seeing how Thanksgiving is almost here – day after tomorrow – I figure it’s about time to slow down and let warmth of this week prepare us to give thanks for both the good and bad – without the bad things we wouldn’t recognize the real blessings. The first story I am going ... (click for more)