Morning Pointe Senior Living Promotes 3 To Vice President Leadership

Thursday, October 19, 2017

Morning Pointe Senior Living announced three vice president promotions at its corporate office based in Ooltewah. Each of the roles provides support to 30 Morning Pointe Senior Living communities in five states, as well as regional staff and corporate associates.

“We are very pleased to promote these associates who have given their hard work and dedication to Morning Pointe for nearly a decade each,” said Greg A. Vital, president and CEO of Morning Pointe Senior Living. “It’s great to promote from within. Each of these associates play a leading role in providing expert oversight and support to our Morning Pointe assisted living and Alzheimer’s memory care communities, making them an essential part of our Morning Pointe corporate team.”

Brien Applewhite has been named senior vice president of asset management. Since 2008, Mr. Applewhite has worked closely with ownership in managing and overseeing construction, renovation and major repair projects. With Mr. Applewhite’s additional background and expertise in accounting, he plays a key role in performing major analytical reviews and other special accounting and operational duties.

The Chattanooga native graduated from the University of Tennessee at Chattanooga with a Bachelor of Science in business administration with a concentration in accounting. Prior to Morning Pointe, Mr. Applewhite spent 21 years serving in various executive roles for a number of local healthcare companies.

Mr. Applewhite is an active member of the Kiwanis Club and is a deacon and treasurer at his church. During his free time, he enjoys camping and exercising at a local gym. He has been married to his wife, Chris, for 33 years, and together they have two adult children and two grandchildren.

Lauren (Schilt) Lee, CPA, has been named vice president of business systems and analytics at Morning Pointe. The Poulsbo, Wa., native moved to Tennessee in 2005 to pursue her Bachelor of Science in business administration with a concentration in finance at Southern Adventist University. She graduated magna cum laude and in 2010, she was hired full-time as a business systems analyst at Morning Pointe.

Ms. Lee has provided oversight of all major software system implementation, training and support for corporate associates, field operatives and regional executives. Her leadership and talent led her to a role as director of business systems. Among Ms. Lee’s major contributions to Morning Pointe was the introduction of Yardi property management software and its expansion to nearly every department in the corporation, driving smarter data-based decision making.

Before her full-time employment at Morning Pointe, Ms. Lee worked for Morgan Stanley Smith Barney in New York City. During her internship, she assisted with financial data research on current market trends, prepared client listings, mailing and reports, and provided training and mentoring to new-hire interns.

Ms. Lee has been a certified public accountant since 2015 and is a member of the Tennessee Society of CPAs. In her spare time, Ms. Lee enjoys walks with her husband, Ryan, and spending time with her sons, Roan and Jace.

Amy Lowry Clarke has been named vice president of corporate communications at Morning Pointe. Since 2011, Ms. Clarke oversees a team of creative and public relations specialists to support the company’s branding, strategic marketing and image across all mediums and platforms. She also manages all major events.  With extensive television journalism and sales experience, Ms. Clarke has created strong relationships with local media in major metropolitan markets. 

The Roanoke, Va., native obtained her bachelor of arts in communications from Virginia Tech in 1991 where she was named communications student of the year. Ms. Clarke was an anchor/reporter of the on-campus television station. She worked as a field producer and assignment editor at KUTV in Salt Lake City, UT before landing on air as a reporter at KPVI Channel 6 in Idaho Falls, ID. Ms. Clarke transferred to Chattanooga to accept a role as reporter at WTVC-TV NewsChannel9. She also held various marketing communications roles until joining Morning Pointe as director of corporate communications.

A resident of Signal Mountain, Ms. Clarke enjoys working on new house projects with her husband, Tom, volunteering with local nonprofits, running, swimming and yoga, and attending athletic functions of her two children, Campbell and Sullivan.

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