Lula Lake Land Trust (LLLT) announced on Monday it is allowing swimming in the famous Lula Lake for one day only during its signature event, the Polar Plunge. This will be the third annual New Year’s Day tradition where fearless ticket holders will plunge into the freezing waters of Lula Lake on Jan. 1, 2019.
“We are excited to celebrate the New Year the Lula Lake way,” said Matthew Hubbard, director of Development for LLLT. “Plunging into freezing water on New Year’s Day has become a ritual for many. It’s an opportunity to wash away the bad luck of the previous year and provide a clean start for the new one.” Special guests jumping into Lula Lake to welcome the new year include Kyle House and Kyle Miller of Kyle House Fitness, Bart Nunley and Bryan Elliott of Flying Jack Adventures, and NOOGAtoday's Chloe Morrison.
Mr. Hubbard said, “While many brave the jump into Lula Lake for personal reasons, we all will be jumping in the name of conservation. Ticket proceeds benefit LLLT and its projects for the upcoming year.” These upcoming projects can include but are not limited to ongoing trail maintenance, education initiatives, and providing Open Gate Days to the public.
This event is ticket-only. The Jumper Ticket is $50 and includes a chance to swim in the lake. Officials said, "You’ll also receive all-you-can-eat chili, select beverages (both family friendly and ages 21+), and a commemorative shirt to prove you braved the freezing waters of Lula Lake! Changing tents will be provided. Don’t want to jump but still want to watch the festivities? Spectator Tickets are also available for $10 with concessions for purchase."
More information, including ticket purchasing, is available at www.LulaLake.org/events.
Joining LLLT for the 2019 Polar Plunge are corporate sponsors The Mountain Girls with Keller Williams Greater Downtown Realty, Elley Communications based in Marietta, GA, and Divine Goods located on Lookout Mountain. The Mountain Girls are presenting sponsors of the Lula Lake Polar Plunge as well as all 2019 signature Lula Lake Land Trust events. Elley Communications has provided the free, commemorative T-shirts for Jumper Ticket holders to receive. Divine Goods, a specially curated gift basket/box company, has been a prominent supporter of LLLT and continues to astound with divine work that enhances the Lula Lake experience. LLLT is proud to be working with these corporate sponsors to present this unique experience.