Spectruss Wins ADDY Award And Welcomes New Team Member

Monday, March 25, 2019

Spectruss, a full-service marketing agency located in Chattanooga, is seeing substantial advertising growth. This month, the agency was awarded the 2018-2019 Silver ADDY for their viral video, “Randy the Safe Guy” by the American Advertising Federation of Chattanooga. The commercial was featured on Reddit, Digg, Info Wars, and thebigshow.com, receiving over three million views worldwide.

Spectruss created the award-winning commercial for their client, Liberty Safes of Chattanooga. This edgy video demonstrated a way to promote their products online while overcoming the Facebook ban on the sale of guns. It featured “Randy the Safe Guy” and showed a creative way to design an entertaining commercial while promoting guns and accessories without ever mentioning the word “gun”. After this commercial went viral, Liberty Safe’s National Company requested Spectruss to continue to produce commercials for their national network.

The agency’s continuous growth also consisted of promoting a current team member to an all- new digital marketing position and bringing on a new team member.

Erin Taylor, who previously held the role of Client Relations and Content Manager, was promoted to Digital Marketing Specialist. Her new role will be to develop innovative marketing strategies for clients and other techniques to generate leads, optimize conversions, and track/ improve results. Ms. Taylor will also perform bid management as well as monitor campaigns, budgets, and performances.

Ms. Taylor left her home state of South Carolina after graduating from college and has now made Chattanooga her new home. Prior to joining the Spectruss team, she held various marketing positions where she grew to love storytelling and relationship building. With experience at two other agencies, she brings a wide variety of communication skills to her role at Spectruss, where she supports a variety of projects. She earned a Bachelor of Arts degree in Journalism and Mass Communications, focused in Public Relations from The University of South Carolina. When she’s not in the office, she loves outdoor adventures, eating at local restaurants, and supporting her Carolina Gamecocks. Her perfect day is inside the William-Brice Stadium, the home football stadium for the South Carolina Gamecocks, or skiing down a breathtaking slope outside the country with her father.

Spectruss welcomes Jessica Frampton to the team as the new content manager. She recently graduated from Liberty University with a degree in business, focused in digital marketing. Through college, she worked for various companies gaining business knowledge and growing customer relationships. She has a passion for small businesses and finding creative ways to increase growth. Ms. Frampton hails from Virginia. After getting married, she moved to her husband’s hometown of Chattanooga.

Outside the office, you can find her adventuring outdoors and trying local foods. During the colder season, she is an avid snowboarder and loves taking trips to the slopes. You can also find her playing sand volleyball or kayaking along the river. She is always on the hunt for great sushi or finding a local winery.


New Hamilton County Business Licenses

Local Attorney Elected To Regional Leadership Position, Brings Conference To Chattanooga

Chattanooga Chamber Calendar Of Events For June 18-21


Here are the new business licenses from the County Clerk's office: A+ QUALITY CONSTRUCTION LLC ADRIANA P HERNANDEZ 4 CONSTRUCTION CONTRACTOR 1106 S. SEMINOLE DR. EAST RIDGE TN 37412 ABSOLUTELY ... (click for more)

Brittany Thomas Faith, of the law firm of Grant, Konvalinka & Harrison, P.C., has been elected by her peers as chair of the American Immigration Lawyers Association Mid-South Chapter and ... (click for more)

June 18, Red Bank/Signal Mountain Chamber Council Meeting 11:45 a.m. to 1 p.m. Red Bank Community Center: Tom Weathers Dr., behind Erlanger Speaker: Vince Butler, Director of Development, ... (click for more)


Business

New Hamilton County Business Licenses

Here are the new business licenses from the County Clerk's office: A+ QUALITY CONSTRUCTION LLC ADRIANA P HERNANDEZ 4 CONSTRUCTION CONTRACTOR 1106 S. SEMINOLE DR. EAST RIDGE TN 37412 ABSOLUTELY FABULOUS INTERIOR NANCY ARELLANO 3 INTERIOR HOME IMPROVEMENT 1035 MT. CREEK RD STE 117 CHATTANOOGA TN 37405 ACTION SERVICE, LLC CHUCK HALLORAN 3 HANDYMAN SERVICES 605 MARLBORO ... (click for more)

Local Attorney Elected To Regional Leadership Position, Brings Conference To Chattanooga

Brittany Thomas Faith, of the law firm of Grant, Konvalinka & Harrison, P.C., has been elected by her peers as chair of the American Immigration Lawyers Association Mid-South Chapter and the Association’s Executive Committee. The Mid-South chapter is a sub-chapter of the national Association that consists of lawyers in Tennessee, Arkansas, Mississippi, Louisiana, and Kentucky. ... (click for more)

Breaking News

Chattanooga Auction House Closing; Southside Antiques Moving Into Its Space On Broad Street

The Chattanooga Auction House, at 2423 South Broad St., is closing after over 20 years in business. At the same time, another top local name in antiques and collectibles, Southside Antiques, will be moving. Stan Carnahan, who has long operated the auction house with Perry Voclain and Mike Smelcher, said Southside Antiques will be moving from its longtime location on Williams ... (click for more)

Woman Arrested On Drug Charges After Police Confiscate 50 Pounds Of Marijuana, 23 Pounds Of THC Oil

The Chattanooga Police Department Narcotics Unit arrested a woman on drug charges and confiscated 50 pounds of marijuana and 23 pounds of THC oil. Delores Lawrence, 63, of 1303 Arlington Ave., was charged with possession of marijuana for resale and possession of THC oil for resale. CPD narcotics investigators and Gun Team officers on Saturday stopped a suspect who was ... (click for more)

Opinion

Earl Freudenberg: Remembering 3 Friends (Glenn Draper, Marshall Roberson And Betsy Anderson)

Waking up this Sunday morning (Father's Day), I learned of the passing of three friends who had an impact on my life - Glenn Draper, Marshall Roberson and Betsy Anderson. Glenn was a guest on my radio program many times. He and his musicians represented Chattanooga around the world. In the 50's, Glenn had a national weekly radio program on NBC. He recorded several dozen CD's ... (click for more)

Roy Exum: What The Indians Knew

‘Flea’ Chambliss, who was a hale-and-hearty friend for my entire life, died at the age of 81 last week and, when the funeral is held at Lookout Mountain’s Church of the Good Shepherd this coming Tuesday (3:30 p.m.), you can bet some glorious stories will be told. After all, ‘Flea’ was indeed a Chambliss – their family Bible proclaiming he was regally known as John Alexander Chambliss ... (click for more)