Healthier Tennessee Invites Citizens To “Start Now”

Tuesday, October 15, 2013

The Governor’s Foundation for Health and Wellness, through its Healthier Tennessee initiative, is inviting Tennesseans to “start now” and take steps toward “a healthier you, a healthier Tennessee,” the new call to action that’s part of a multi-faceted, statewide campaign launching Tuesday.

“Tennessee has the ability to improve our individual health and the overall health of our state, and we can start now,” Governor Bill Haslam said. “We have high rates of behavior-related diseases, and by focusing on changing unhealthy behaviors we can improve our quality of life and also reduce the cost of health care and the cost of doing business in Tennessee.”

Healthier Tennessee’s inaugural campaign combines key messaging with engaging television and digital advertising, social activation and community outreach to connect with Tennesseans. Initially, the campaign seeks to raise awareness of the relationship between a person’s behaviors and their health, and invites all Tennesseans to join the movement to make Tennessee a healthier state at healthierTN.com.

“A high level of public awareness and understanding about behavior-related diseases and ways to combat them will be essential if Tennesseans are to make positive changes in their behaviors and live healthier,” Governor’s Foundation for Health and Wellness CEO Rick Johnson said.     

A new 30-second television commercial will begin airing in regular rotation on networks throughout the state today. The spot illustrates how Tennesseans can make changes in their everyday activities that will improve their health, such as trading screen time for being active with your child, choosing healthier foods when shopping, and not using tobacco.

Officials said, "As awareness of the issue increases and understanding deepens, the Healthier Tennessee initiative and Start Now campaign will also mature."

In the coming weeks, healthierTN.com will grow to include tools, resources and other features. Programs to encourage and enable greater numbers of Tennesseans to be more physically active, eat healthier foods in the right portions, and not use tobacco are also being implemented on a local level across the state and will increase as time goes on.

“Behaviors are not created overnight and they will not be changed overnight. It will take a long-term, sustained effort, but Tennesseans can start now to make small changes that can reduce their risk of chronic illnesses such as hypertension, stroke and cardiovascular disease,” Mr. Johnson said.



Alexander, Burr Release “Innovation For Healthier Americans” Report

Senators Lamar Alexander and Richard Burr (R-N.C.) on Thursday released a report on the challenges to getting safe treatments, devices and cures to patients more quickly and effectively, examining what is working, and what isn’t, at the Food and Drug Administration and the National Institutes of Health. The senators are soliciting feedback on their report as Chairman Alexander ... (click for more)

Dr. Jimmy Waldrop Initiated Into American College Of Surgeons

Jimmy L. Waldrop M.D. FACS, a practitioner at the Plastic Surgery Group, Chattanooga’s first and largest plastic surgery practice, was initiated into the American College of Surgeons, the largest organization of surgeons in the world. He was among 1,640 Initiates from around the globe who became Fellows of the American College of Surgeons (FACS) during the Convocation ceremony held ... (click for more)

Girl, 12, Stabs Boy, 13, Twice At Lookout Valley Middle High School

A female student stabbed a male student twice at Lookout Valley Middle High School on Thursday morning. It happened in a middle school classroom. Sheriff Jim Hammond the students are seventh graders.The girl is 12 and the boy 13. He  said the boy was taken by ambulance and went into surgery after the mid-morning stabbing.  He said the boy received a superficial ... (click for more)

Chief Fletcher Gives Maximum Punishment To Officer Who Fired At Vehicle That Backed Toward Him; Attorney Vows To Fight To Reverse Decision

Chattanooga Police Chief Fred Fletcher has given a maximum punishment to an officer who fired four shots toward a vehicle after he said the driver backed into his vehicle with him standing behind it. Chief Fletcher sustained a finding of “improper use of force – discharge of firearm.” He suspended Officer Alex Olson for 30 days without pay – the maximum suspension allowed ... (click for more)

Shelley Andrews Will Be Missed - And Response

Shelley Andrews was one of the kindest, most thoughtful and most effective laborers in our community.  Her work with the Friends of Moccasin Bend was exemplary.  She listened, she learned and she led with dignity and class. Her brave battle with ovarian cancer was a testament to her positive spirit and commitment to her work on behalf of the people of this region. ... (click for more)

Roy Exum: This One’s For ‘Grifter’

Back in October of 2013 a Facebook page called “OAF Nation” was created to “boost the morale” of the heroes who make up our nation’s military.” It was tongue-in-cheek satire, putting funny captions on every-day pictures that showed members of the Army, Navy, Marines and Coast Guard as they defended our country. Our fighting men and women loved it. It quickly went viral and today ... (click for more)