Channel 3 Adds Additional Hour To Weekend Morning Newscasts

Friday, February 07, 2014

Channel 3 Eyewitness News will expand its weekend morning newscast by an additional hour, starting next Saturday.

Eyewitness News: Weekend TODAY will air from 6:00-8:00 a.m. on Saturdays and Sundays followed by NBC's TODAY Show. The TODAY Show on NBC will air 8:00-10:00 a.m. on Saturdays and 8:00-9:00 a.m. on Sundays. Following its local morning newscast, WRCB will offer live news and weather updates during NBC's TODAY Show as well. That will create a 4-hour news block on Saturdays and a 3-hour block on Sundays.

"Viewers have responded well to local morning news on the weekend since we launched nearly a year ago and we are happy to expand that service," said WRCB News Director Derrall Stalvey.

"The weekend morning team has consistently been #1 in the Nielsen ratings; the additional hour will give us more time to add more content that helps viewers plan their weekend."

Jonquil Newland, a member of the WRCB team since 2011, anchors the newscast. Meteorologist Nick Austin provides the weekend weather forecast. Austin has been a member of the WRCB family since 2010. Newland and Austin previously worked together at WBBJ-TV in Jackson, Tennessee.

"With the addition of these newscasts, WRCB will broadcast more than 34 hours of local programming per week," said WRCB President & General Manager Tom Tolar.

"The company has always been committed to viewers in the Tennessee Valley. This expansion is just the latest example of our service to our community."

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