The Block Has Grand Opening March 21

Thursday, March 13, 2014

Chattanooga’s newest downtown development which puts a spotlight on Chattanooga’s growing outdoor reputation, The Block, is hosting a public ribbon cutting, an open house with giveaways and a big announcement concerning the facility on Friday, March 21, from 3-5 p.m.  

A River City Company development, The Block is one of the largest adaptive reuse projects in Chattanooga's history, turning the old Bijou Theater into an "urban centerpiece." The Block includes Rock/Creek Outfitters, a soon to be opened Chattz Coffee location and High Point Climbing and Fitness-a state of the art indoor outdoor climbing and bouldering facility with an 11,000 square foot public art piece with 5,000 square feet of climbing space on the Broad Street façade of the building. 

The grand opening will include food and beverages by Big River Grille.  Giveaways will include movie passes donated by Carmike Majestic 12; Rock/Creek at The Block will include coupons and discounts to attendees along with the chance to win a pair of Chaco’s and two pairs of Five Ten Climbing/Approach shoes and High Point Climbing and Fitness will be giving away numerous day passes to the facility.  As a grand prize for attendees, the Tennessee Aquarium will be donating a “Be a Tourist in Your Hometown” prize package that includes: four passes each to the Tennessee Aquarium, Imax and River Gorge Explorer, one night stay at the DoubleTree by Hilton Downtown and a $40 gift certificate to be used at either Big River Grille or Blue Water Grille. 

"The Block has already proven to be a game changer in the way our community experiences downtown”, states CEO of River City Company, Kim White.   “The facility highlights Chattanooga’s outdoor reputation to residents and as well as visitors.  We’ve been thrilled with the crowds and the overwhelming positive response it’s already received.  We are also pleased that all the businesses in the Block are local entrepreneurs investing in our downtown.  This is part of what keeps the Chattanooga downtown experience authentic. We are happy to officially introduce The Block to Chattanooga at this event.”


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