Local Entrepreneur Launches Direct Marketing Consulting Firm

Seeks to Help Local Service Businesses Drive Profits

Tuesday, March 18, 2014

Local entrepreneur best known for his ownership of a remodeling company and political consulting work is launching a direct marketing consulting firm in the Scenic City. 

“Local residential, B2B, and professional service firms tend to be really good at what they do but often ineffective when it comes to acquiring new customers," said Brandon Lewis, owner of Service Growth Group.  "There are a lot of marketing firms out there that specialize in fuzzy objectives like brand image, social engagement, and impressions – we focus on making your phone ring or your email inbox fill up with requests for consultations.” 

After selling his home services company, Painter Ready, that Mr. Lewis grew to over $1 million in small ticket sales with 20 associates despite launching during the housing melt-down, Mr. Lewis spent several months wrapping up a political project but has now turned his full attention toward this new endeavor. 

“I love developing systematized methods that allow people to solve their problems," said Mr. Lewis.  "That’s why I wrote the eBook 11 Reasons Service Companies Stop Growing which people can download for free at www.ServiceGrowthGroup.com.” 

Mr. Lewis says that most service businesses experience a slowdown in sales and profitability in years five and seven, but are often unable to account for it or improve their situation without outside marketing and advertising assistance.  Mr. Lewis’ firm hopes to provide that much needed assistance.

“The fact is I have never picked up a paint brush and still couldn’t make a living as a painter doing the work myself, but I have a thorough understanding of marketing and advertising from an educational, real-world, and personal development perspective. That’s what it takes to become a category leader in your local market,” concluded Mr. Lewis.


Chattanooga Business Calendar Aug. 30 - Sept. 6

Tuesday, Sept. 2 Member Orientation 8 to 9:30 a.m. Chamber Board Room: 811 Broad St. Learn more about how the Chamber can benefit you and your business. For members and non-members. Free. Light breakfast. Tuesday, Sept. 2 Ribbon Cutting for Gander Mountain     9 a.m. Gander Mountain: 5756 Highway 153 Join the Chattanooga Chamber ... (click for more)

BlueCross BlueShield Of Tennessee Foundation To Endow WGU Tennessee Scholarship

BlueCross BlueShield of Tennessee Foundation will endow $10,000 in scholarship funds to WGU Tennessee, the state-endorsed, nonprofit online university launched last summer as part of Gov. Bill Haslam’s “Drive to 55” initiative, officials announced. “There’s a gap in the health care industry when it comes to medical analytics and nursing analytics professions in Tennessee,” said ... (click for more)

General Motors To Invest $185 Million In Engine Plant, Build New Cadillac SRX In Spring Hill

General Motors will invest $185 million to make small gas engines at its Spring Hill manufacturing complex, officials said Wednesday.  GM also identified the next-generation Cadillac SRX as a future mid-size vehicle to be produced at Spring Hill. “We want to congratulate GM on this important investment in its future in Spring Hill and Middle Tennessee,” Governor Bill Haslam ... (click for more)

Reception Honors County's 2nd-Longest Serving Employee

General Sessions Court Judge Clarence Shattuck, at a County Courthouse reception, asked anyone who was working at the courthouse in 1966 to raise their hand. Only Circuit Court Clerk Paula Thompson was able to do so. Judge Shattuck said he believes only Edna Camp of the Criminal Court clerk's office, has been at the courthouse longer. Ms. Thompson did not seek re-election, ... (click for more)

Vote No On Health Insurance Changes Affecting County Teachers

Our Hamilton County School Board will vote on insurance changes effecting both active employees and retirees, who are not on Medicare at this time.  HCEA strongly objects to changes being made at this time and urges a “No” vote.  Insurance had been frozen three years by negotiations.  Since the Educators Professional Negotiations Act was nullified by the 2011 Legislature, ... (click for more)

Roy Exum: Al Sharpton’s Wise Remarks

I’ll admit I paid little more than scant attention to the Monday funeral of Michael Brown, the 18-year-old who was shot and killed by police bullets in Ferguson, Mo., after he allegedly was involved in strong-armed robbery. There are too many tawdry details and, in my way of thinking, there is nothing under God’s sun, absolutely nothing, that gives others the right to riot, burn ... (click for more)