Ruby Falls, LLC is announces the hiring of Beth Robinson as the director of marketing for the company. She is responsible for providing vision, direction, and strategic leadership for all aspects of marketing and corporate communications for Ruby Falls.
"We are extremely fortunate to have a person of Beth’s ability and character join our team,” said Hugh Morrow, president of Ruby Falls. “She brings a tremendous amount of organizational and creative skills that will help us to communicate and market our growth plans for the future.
Beth’s knowledge and history with the Chattanooga and southeast Tennessee area will be a huge plus for her here at Ruby Falls.”
Ms. Robinson comes to Ruby Falls with over eight years of experience in marketing strategic planning and implementation, creative development and execution, and public relations. Her background also includes event planning and corporate communications. Ms. Robinson has been active in volunteer positions with area schools in event planning and coordination, fundraising ,and theater scenic design. Prior to this, she served as director of marketing communications for Collins & Aikman/Tandus Floorcoverings where she planned and managed the implementation of marketing communications and public relations strategies while supporting the marketing needs of the national and international sales force. Ms. Robinson is a graduate of Auburn University with a degree in marketing and holds her MBA from the University of Georgia.