Waterhouse Public Relations has expanded its communications team with the additions of Sarah Burns as social media coordinator and graphic designer, and Emily Wildenberg as account coordinator.
“We represent clients whose communication needs are progressing as consumer habits are changing,” said Amanda Plecas, vice president for the agency. “While traditional methods of communication are still valuable and relevant, it is becoming increasingly more important to incorporate creative visuals in the delivery. With Sarah’s experience in developing highly effective design, video and social media initiatives coupled with Emily’s experience utilizing the latest methods for expanding and tracking reputation and growth of our clients, they’re tremendous additions to the Waterhouse team.”
Ms. Burns will lead WPR’s strategic digital media implementation to increase audiences and engagement for clients across all social media platforms. With experience and knowledge in developing effective visual print and digital content, she will execute market strategies relevant to consumer behavior and industry trends. She joins the firm with a background in social media management, graphic design and marketing. Most recently, she served as the graphic design and marketing specialist for Celtic Testing Experts where she managed all aspects of the company’s social media efforts, graphic design projects and website presence to increase overall brand awareness. Ms. Burns received a bachelor’s degree in new media art from Kennesaw State University.
As account coordinator, Ms. Wildenberg will manage and monitor client media coverage across all platforms, conduct client and industry research and assist in the support of overall client objectives. With a background in media relations, consumer relations and marketing, her experience in client-focused industries provides assistance for her role at the agency. She most recently served as a marketing intern for Advance Marketing Solutions where she supported client relations and strategic development of client brand growth and awareness. Ms. Wildenberg received a Bachelor’s of Science in Public Relations with a minor in Business Administration from the University of Tennessee, Knoxville.