Erlanger Ad Campaign Wins Emmy Award

Wednesday, February 14, 2018
A still from the Erlanger “Hearts” commercial, one of the commercials in the Emmy award winning campaign
A still from the Erlanger “Hearts” commercial, one of the commercials in the Emmy award winning campaign

For the second consecutive year, Erlanger Health System received an Emmy award for the best television advertising campaign from the Midsouth Chapter of the National Academy of Television Arts and Sciences. 

The award, presented at the 30th Annual Midsouth Regional Emmy Awards in Nashville, recognized two ads for the new Erlanger Heart and Lung Institute. The winning campaign featured two commercials, “Hearts” and “Special Forces”. “Hearts” involved a unique focus effect to transform Chattanooga’s city lights into colorful heart shapes. The “Special Forces” commercial depicts the cross-country journey of elite cardiologists and heart surgeons aboard Erlanger’s LIFE FORCE air ambulance fleet, culminating in their landing at Chattanooga’s iconic riverfront. 

“The Johnson Group, Erlanger’s advertising agency, has continuously set the bar high for innovative advertising concepts that truly reflect our world-class health system and what it means to this community,” said Chris Vaughn, RN, director of Marking at Erlanger Health System. “We are proud to work with their creative team, and continue our collaborative efforts to create effective and successful marketing and advertising campaigns.” 

Last year, Erlanger received an Emmy for its “This is World Class” campaign. Both campaigns were produced by the Chattanooga-based advertising agency The Johnson Group and directed by Roger Vaughn. 

Erlanger’s Emmy award-winning commercials can be viewed at For more information about Erlanger Health System, please visit To learn more about The Johnson Group, please visit

A still from the Erlanger “Special Forces” commercial, one of the commercials in the Emmy award winning campaign
A still from the Erlanger “Special Forces” commercial, one of the commercials in the Emmy award winning campaign

"Joyful Sounds" Perform For Morning Pointe Residents

Residents at The Lantern at Morning Pointe Alzheimer's Center of Excellence, Collegedale were treated to music by the Joyful Sounds choir. "The residents enjoyed full, rich and exuberant performance led by Willie Kitchens, former lead singer of the famous Impressions.   "Morning Pointe seniors embrace the many benefits of music therapy, inviting musicians of all kinds ... (click for more)

Community Health Fair To Be Held July 14

High-tech screening services and information will be available at a community health fair clinic from 8 a.m. to noon on Saturday, July 14, at Vascular Institute of Chattanooga, 2358 Lifestyle Way near Gunbarrel road.  All screenings and information will be provided to the public at no charge.  Digital lung scans and vascular ultrasound checks will highlight the event. ... (click for more)

Red Bank Finalizes 20-Cent Property Tax Increase

The Red Bank commissioners voted Tuesday night to adopt the fiscal year 2018-2019 budget that includes a property tax increase. Mayor John Roberts said that along with the increase in both commercial and residential development, comes increased traffic. Infrastructure has not kept up with the growth, including the secondary roads. The cost of paving these roads is $1 million. Money ... (click for more)

Attorney Poston Says Man In Viral Video Seen Fighting Officer Was Trying To Break Up Fight

Attorney McCracken Poston said William Alexander Floyd, the young man seen in the recently published “viral” video who is seemingly engaged in a boxing match with a Chattanooga police officer, started out trying to break up a fight.   The attorney said, "Things are not always as they appear. There is a much more interesting story in the seconds leading up to the events ... (click for more)

The Boss, Claude Ramsey

I try not to overuse the word great, but we lost a great man today, Claude Ramsey. I had the pleasure of serving under him as director of Commercial and Industrial Properties for 14 years while he was the Hamilton County Assessor of Property. He was probably the smartest person I have ever known. He was tough but patient, kind, caring and compassionate. He knew how to get ... (click for more)

Roy Exum: So, You’re Invisible?

Several weeks ago I was in the middle of My Morning Readings when, somehow, I came across a wonderful story written by Nichole Johnson. Her website says she is a speaker, a motivator, and an author whose gift is to “capture the inner-most feelings of women facing life's daily struggles, and it has enabled her to create a unique sense of community for people of all ages.” That’s ... (click for more)