Southern Sqweeze Opening In North Chattanooga

Monday, March 10, 2014

Southern Sqweeze, a cold-pressed juice and raw food café, will be opening in North Chattanooga this spring. Owner Kelsey Vasileff hopes to be open at the 1210 Tremont St. location in four to six weeks.

Southern Sqweeze will be the first Chattanooga establishment to provide cold-pressed fresh juices, made using a hydraulic press.  Regular juice machines indirectly heat and aerate juice during the process, whereas hydraulic presses use thousands of pounds of pressure to extract juice, omitting any oxidation, and in turn producing the purest form of juice possible.

While the main focus will be cold-pressed juices, there will also be smoothies, breakfast items, grab and go salads, and other tasty treats.  In addition, cleansing programs will be a large part of the business.  Wifi will be available, and Vasileff is hoping customers come and hang out, just as they would at a coffee shop. 

Ms. Vasileff, who has been teaching yoga for five years, said, “I wanted to start a juice bar because I have been looking to do something that went hand in hand with yoga, so that I could continue to do both.  Over the years I have become more interested in nutrition and an overall healthy lifestyle, and I thought this would be complimentary.  Chattanooga is my home and I am driven to start a business that will contribute to its continued growth. Healthy thriving individuals create a healthy thriving city!”

For more information, visit Southern Sqweeze on Facebook at  In addition, you can follow them on Instagram and Twitter @SouthernSqweeze.

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