The Tennessee Public Relations Alliance, formed in late 2011, has added a new member: Q Strategies of Chattanooga.
“This places the alliance in each of the state’s major media markets and formalizes the partnership we have enjoyed for years with one of the Chattanooga area’s most knowledgeable and effective strategists, Tom Griscom,” said Mark McNeely, senior partner of McNeely Pigott & Fox Public Relations of Nashville.
Other charter members of the alliance are The Carter Malone Group of Memphis and Moxley Carmichael Public Relations of Knoxville. The Hispanic Marketing Group of Nashville joined the alliance in 2013.
“We are fortunate to count Tom and his firm, Q Strategies, as part of the alliance," said Mr. McNeely. "This only adds to our already stellar team of communications professionals with unmatched knowledge of their individual markets. MP&F has worked with Tom and his firm for years on several clients, and in each case, he has been a valuable asset to our team.” Those assignments have included assistance in the grand opening of Amazon’s Chattanooga distribution facility and the push to allow the sale of wine in grocery stores last year.
The statewide alliance was formed to provide blanket geographic coverage for products and issues in Tennessee. Since its inception, the alliance has worked with BlueCross BlueShield of Tennessee on communications efforts related to the Affordable Care Act as well as several other statewide organizations and issues.
“Our goal in launching Q Strategies was to create a different kind of communications firm – one focused on relationships, strategic thought and measurable client success,” said partner and chief strategist Mr. Griscom. “It is an honor for our firm to be included with like-minded communications professionals in the Tennessee Public Relations Alliance.”
Q Strategies is a full-service strategic communications and marketing firm located in downtown Chattanooga. The Q Strategies team has experience in solving issues around communications, branding, market research and proactive message development. Local, regional and national clients served range from government to manufacturing to startups.