ALDI Opens First Signal Mountain Store

Tuesday, October 16, 2018

ALDI will open its first grocery store in Signal Mountain as part of a $3.4 billion investment to expand to 2,500 stores nationwide by the end of 2022.

To celebrate the store opening, ALDI will host a ribbon-cutting ceremony on Thursday at 8:45 a.m., followed by a Golden Ticket giveaway offering gift cards to the first 100 customers. Shoppers can also sample ALDI-exclusive brand foods and enter a sweepstakes for a chance to win a year’s supply of ALDI produce.

“Everyone deserves great food at affordable prices," said Troy Marshall, Mount Juliet division vice president for ALDI. "This is our mantra at ALDI, and we’re excited to introduce it to customers in Signal Mountain with our brand new store. ALDI stores are designed with shoppers’ time and money in mind, and we’re proud to bring the community a better grocery shopping option.” 

The new Signal Mountain ALDI store layout provides an improved in-store experience and features additional refrigeration space to accommodate even more fresh, healthy and convenient products. Compared to last year, 20 percent of the ALDI product selection is new. The ALDI product expansion is the next phase of the company’s aggressive, national growth and remodel plan. As part of the product expansion, ALDI is increasing its fresh food selection by 40 percent with many organic, convenient and easy-to-prepare options. ALDI stores also feature open ceilings, natural lighting, and environmentally-friendly building materials. The store will be open daily from 9 a.m.-8 p.m.

ALDI stores are different by design to give customers the best possible grocery shopping experience, said officials. A few ways ALDI provides value to its customers include:

Offering a streamlined selection that removes the guesswork from shopping. Stores don’t carry two dozen types of peanut butter. The focus is carrying the best options at the best prices.

Making the hottest food trends affordable and accessible and carrying a wide variety of award-winning products. ALDI has earned more than 300 product awards and recognitions since 2017 for its exclusive brands. 

Simplifying operations, including a .25-cent grocery cart rental and asking customers to bag their own groceries. 

Selling random items on purpose. Premium food and household products sold in stores for a limited time, called ALDI Finds, are available when our customers need them most, like rain boots in the spring or Dutch ovens near Thanksgiving.

ALDI is one of the fastest-growing retailers in the U.S. As part of the company’s expansion plans, ALDI is adding 25,000 new jobs in stores, warehouses and offices nationwide by 2022. ALDI was named to the Forbes list of “America’s Best Large Employers” four years in a row and offers staff market-leading salaries and benefits. The retailer was also recognized as a 2018 National Top Workplace by Energage for the second consecutive year.

Currently, ALDI is in the midst of a national rollout with online grocery delivery service Instacart to bring convenience, quality and value to shoppers’ doorsteps, said officials. By Thanksgiving, Instacart will be available where all ALDI stores are located.


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