Reno, Eva Juanita

Business Owner Was Longtime Lookouts Fan And Lived To 101

  • Wednesday, June 2, 2021
Eva Reno
Eva Reno

Eva Juanita Reno, 101, of Apison, Tennessee, passed away on May 29, 2021. 

She was a longtime member of Apison United Methodist Church. A graduate of Tyner, after business school she worked in the mortgage industry. Subsequently, she and her sister opened a clothing store, the Neighborhood Style Shop, in Brainerd. A lifelong baseball and Lookouts fan who got tired of buying a ticket for every game, she finally convinced Joe Engel to start selling season tickets for the Chattanooga Lookouts and along with her sister was the first to sign up.  She frequently brought sandwiches and food for the players to eat in between the double headers, long before the minor leagues provided clubhouse amenities. 

She was preceded in death by her parents, John Beecher and Leona Moss Reno, her sisters, Jan Reno and Vera Reno Harris, and brother, Gene Reno. 

She is survived by her nephew, John David Harris (Carol), great nephew, Dr. John David Harris, Jr (Dr. Cindy Tang), great-great niece, Ella Harris, and great- great nephew, Samuel Harris. 

Services will be held at the graveside for the family.

Please share your memories of Eva with the family at

Arrangements are by the East Brainerd Chapel of Chattanooga Funeral Home, Crematory and Florist, 8214 E. Brainerd Road, Chattanooga, Tn. 37421.

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