Chattanooga will once again host the IRONMAN 70.3 Triathlon race on Sunday and aside from bringing some of the fastest competitors into town, international triathlon team The Cupcake Cartel plans to bring their checkbooks, as well.
The Cupcakes, lead by professional triathlete Callum Millward of New Zealand, has partnered with regional non-profit organization Ironcology and American Bicycle Group, the maker of Quintana Roo and Litespeed Bicycles, to give back to the Chattanooga Community. Their goal is to fundraise over $5,000 and present it to Tennessee Oncology to be used for local cancer patients who need assistance in order to receive cancer treatments. They have currently raised nearly $3,000 and are well on their way.
“The city of Chattanooga has opened its arms to the triathlon community over the past several years with the many different races they hold, and we are obviously thankful for this," said Cupcake Cartel leader, Callum Millward. "We figured it’s time we do something to give back."
Ironcology is a 501c3 non-profit organization based out of Lexington, Ky. and run by Cupcake Cartel team member, Jonathan Feddock, himself a Radiation Oncologist. Ironcology was established in 2014, and focuses on providing gas cards, meal cards and hotel vouchers for patients in need who are undergoing cancer treatment. They have primarily provided support to patients in Kentucky, and this will be their first foray into providing support to patients in Tennessee.
In an effort to sweeten the deal for potential donors, local business the American Bicycle Group has donated one of their top triathlon bike framesets so that any person who donates more than $50 to the cause will have their name dropped into a hat for a chance at winning this prized racing bike.
The Cupcake Cartel will be accepting donations through 3 p.m. on Saturday. Anyone interested can learn more and make a tax-deductible donation by visiting www.Ironcology.org.