Full Media, a digital marketing agency who focuses on serving healthcare clients, is inviting area healthcare professionals to the first installment of their three-part Fall Healthcare Marketing Series on Friday, Oct. 4, in partnership with Cempa Community Care.
Full Media opened its Chattanooga office in 2010 and has worked with healthcare clients since 2008, when the company launched in Gainesville, Ga.
"Although many of the methods and strategies framing our work have evolved during the 10-plus years we’ve been in business, the success we’ve seen with medical practices has remained consistent," officials said.
“Our team has developed an extremely deep understanding of digital marketing in the healthcare arena, and we want to share some of that knowledge with area professionals who are working to market their practices,” says Rachael Sauceman, head of strategic initiatives at Full Media.
The first workshop, entitled “7 Must-Haves for Healthcare Websites,” will take place at Cempa Community Care, 1042 E 3rd St. in Chattanooga, from 1:30-3 p.m. on Friday, Oct. 4. Anyone who focuses on marketing a medical practice — practice managers, marketing directors, physicians, office managers — is invited to join. Registration at this link is appreciated, but not required.
“This workshop is structured so that essentially any medical practice at any stage can benefit from the curriculum,” Ms. Sauceman says. “Whether you’re planning to build an entirely new site, or implement strategic enhancements to an existing website, you will walk away with actionable advice that you can begin implementing right away.”
Future workshops in the three-part Fall Healthcare Marketing Series will cover:
- Intro to SEO for Healthcare Practices (Friday, Nov. 1); and
- Intro to Online Advertising for Healthcare Practices (Friday, Dec. 6).
Information regarding locations and specific times for those two sessions will be announced later.