5th Morning Pointe Foundation Golf Tournament Breaks Donation Record

Thursday, May 16, 2019

For the fifth year in a row, 25 teams from throughout the Tennessee Valley assembled at the Lookout Mountain Club for the Morning Pointe Foundation’s annual Mastering Memory Care golf tournament, presented by First Tennessee and TIS Insurance Services, Inc. In total, the tournament raised $63,000 dollars for geriatric scholarships, shattering donation records from the previous four tournaments.

After 18 fun and challenging holes, the team of Jay Jolley, Trent Cooper, Jackie Campbell, and Riley Barnes emerged triumphant with a score of 54, followed by the second place team of Chad Broome, Rob Pollard, Seth Medley, and Joel Barnett with a score of 56 and the third place team of Chas Torrence, Adam Mitchell, Jeff Brewer, and Jefferey Lorenz with a score of 57.

“I am so proud to see the community show such strong support for our seniors and caregivers,” said Morning Pointe Foundation executive director Audra Hopkins. “Our winners’ victory today isn’t just a victory for their team—it is a victory for future geriatric nurses throughout the Southeast. By lifting up some of the most deserving people in our community, hardworking nursing students at places like Chattanooga State, TCAT of Athens, and Columbia State, we will ultimately make our community stronger and ensure a brighter future for our seniors.”

“It has been an honor to watch this tournament grow over the past five years, as Chattanooga business and community leaders come together in a spirit of fun and giving,” said Morning Pointe Senior Living president and co-founder Greg A. Vital. “I have no doubt that the Mastering Memory Care golf tournament will only continue to grow, allowing the Morning Pointe Foundation to provide much-needed opportunities to nursing students while providing support to caregivers and drawing attention to important senior healthcare issues.”

Since its founding in 2014 by senior healthcare entrepreneurs Greg A. Vital and J. Franklin Farrow, the Morning Pointe Foundation, the philanthropic arm of the Chattanooga-based Morning Pointe Senior Living, has provided 28 geriatric nursing students with more than $57,000 in scholarship funds. The 501(c)3 non-profit organization has forged partnerships with nine community and technical colleges in Tennessee, Kentucky, and Alabama and plans to expand its scholarship program to include two institutions in Knoxville and Tullahoma, Tennessee in the coming year.

In 2018, the Morning Pointe Foundation and Morning Pointe of Athens (TN) partnered to host a sister Mastering Memory Care golf tournament at the Ridgeway Golf Course. Together, the two tournaments raised over $58,000. This year’s Athens Mastering Memory Care golf tournament will take place at the Ridgewood Golf Course on June 12 at 12:30 p.m.

Morning Pointe Senior Living is the region’s choice for assisted living and Alzheimer’s memory care, with six locations serving the Tennessee Valley in Chattanooga, Collegedale, Hixson, and Athens. A seventh location, Morning Pointe of East Hamilton, will open in the fall of 2019. For more information, please visit www.morningpointe.com.


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