Life With Ferris: Heading South Soon? Find A Local Connection

Monday, February 22, 2021
The Chapin Family, from left, Hamilton, Branden, Nate, Erin, Cozy, Jimmy Jr., Jimmy Sr. and Max
The Chapin Family, from left, Hamilton, Branden, Nate, Erin, Cozy, Jimmy Jr., Jimmy Sr. and Max

With a decade of working for Taylor Swift in Nashville, Jimmy Chapin decided to take some time off at the beach with the megastar’s company sold. His father, Jimmy Chapin, Sr., was already in the Destin area, contemplating purchasing a rental company. The international marketing director of Big Machine Label Group, young Jimmy managed marketing for Tim McGraw, Rascal Flatts, Florida Georgia Line, The Band Perry and more for the label. He also owned a small hospitality company that focused on Nashville’s large tourism market. So, as Jimmy hoped to take a few days of downtime and soak up some rays on the beach, his father actually asked him to help get a new business off the ground.

“The timing ended up being very serendipitous. The company I worked for sold the same weekend that we closed on the purchase of Sand Dollar One, so I knew it was the right time to make a formal move,” Jimmy said of his move from the recording industry. He’d been considering his next move for a while, and the opportunity to start a new business with his father, affectionately known to many as “Muscle Man,” plus live at the beach, was a no-brainer. His husband, Nate, comes from a hospitality background, as well as a real estate background, and Sand Dollar One blends both of these fields beautifully. 

The rental management business is a tough one because it requires the highest standards of service and quality, and the knowledge of the local market is essential. Granted, there are a plethora of rental companies in this popular area, but Sand Dollar One stands apart. With beach properties in Seagrove, Destin, Grayton, Panama City, Inlet Beach, Seacrest, Miramar, and Santa Rosa, the business earns wonderful reviews from its clients. “They take care of the renter and the home owner; everyone associated with them is top notch,” reads one online review. 

“There are a few key elements that set us apart from the rest, first of which is our staff-to-owner ratio. We maintain a portfolio of about 50 properties and have a staff of 10 (and more in the summer season), which allows us to provide extremely specialized service to our homeowners,” Jimmy Sr. said, adding that the team is able to get specific with each property owner’s personal goals, needs and preferences. Sand Dollar One does it all, including managing the booking, revenue, home maintenance, guest needs, housekeeping and more. 

Downtime is rare, given the nature of the business. A vacation is short, sometimes only a few days, so every hour counts, especially if accommodations need to be tweaked. And even though Sand Dollar One is responsive around the clock, the endless ocean and white sand beaches are always there for a quick, restorative break.

“The most challenging part is the schedule, because it never really stops,” Jimmy said. But this world traveler is unfazed by the nonstop industry, although he admits to being a bit shocked. 

“That [schedule] may also be the most surprising part as well - how this industry is constantly active and moving,” Jimmy said. 

Nobody on board is looking for things to slow down. The company recently added quite a few amazing new properties to their cache, as well as hired several key staff members that are already an asset to the team. And spring break is just around the corner, so the goal of Sand Dollar One is “to continue giving specialized service to our homeowners and ensure we are providing the best service of anyone on 30A,” Jimmy Sr. said.

This McCallie and Belmont grad spent 14 years in Nashville creating a career that involved stars that are practically untouchable. And at first a family business wasn’t even on his radar. But so far, it’s a nice change. “I created a career totally independently, so it has been a shift to now working with the people who are closest to me. It has been extremely rewarding,” Jimmy said, adding that when things aligned so perfectly for their careers, neither he nor Nate hesitated. And if you know this fun family that includes mom Erin and sister Branden Craig, both artists, you understand the appeal of a family business. Although the couple is back in Nashville, Sand Dollar One is going strong under the family patriarch’s care.

“Nate and I got to work with my dad and start a true family operation. I am so thankful to be able to build something with my family,” Jimmy said.

Find out more at sanddollarone.com

* * *

Ferris Robinson is the author of three children’s books, “The Queen Who Banished Bugs,” “The Queen Who Accidentally Banished Birds,” and “Call Me Arthropod” in her pollinator series. “Making Arrangements” is her first novel. “Dogs and Love - Stories of Fidelity” is a collection of true tales about man’s best friend. Her website is ferrisrobinson.com and you can download a FREE pollinator poster there. She is the editor of The Lookout Mountain Mirror and The Signal Mountain Mirror.
By Ferris Robinson


Ferris Robinson
Ferris Robinson

Monty Bruell Proposes Faith Action Committee To Promote Community Solidarity

Jerry Summers: Shufflin' Phil Douglas

Mayoral Candidates Respond To Equity Questionnaire Ahead Of Election


Mayoral candidate Monty Bruell said he plans to renew the relationship between the Chattanooga faith community and city government by establishing a Faith Action Committee to leverage citywide ... (click for more)

The adjoining states of Tennessee, Alabama and Georgia have a connecting bond to a major league baseball pitcher from 1912-1922. Phil Brooks Douglas was born on July 17, 1890 in Cedartown, ... (click for more)

The 2021 mayoral candidates responded to a questionnaire on educational equity, published by Chattanooga 2.0. Their responses have been released Friday, in advance of the Tuesday election day ... (click for more)



Happenings

Monty Bruell Proposes Faith Action Committee To Promote Community Solidarity

Mayoral candidate Monty Bruell said he plans to renew the relationship between the Chattanooga faith community and city government by establishing a Faith Action Committee to leverage citywide opportunities and begin a new era of cooperation. Here is what Mr. Bruell said he is proposing: Faith is an integral part of any community, and that is certainly true of Chattanooga. ... (click for more)

Jerry Summers: Shufflin' Phil Douglas

The adjoining states of Tennessee, Alabama and Georgia have a connecting bond to a major league baseball pitcher from 1912-1922. Phil Brooks Douglas was born on July 17, 1890 in Cedartown, Georgia but moved to Cowan, Tennessee in Franklin County where he grew up. He would also move to Birmingham, Alabama during his life. At 6’3” and weighing 190 pounds, Phil was a big man ... (click for more)

Breaking News

Westrock Facility Off Manufacturers Road Damaged By 2-Alarm Fire Sunday Afternoon

Chattanooga firefighters prevented a two-alarm fire from spreading through a massive warehouse on Sunday afternoon. The call came out at 4:30 p.m. on Sunday to the WestRock facility on Compress Street off Manufacturers Road. WestRock makes cardboard boxes. Responding crews could see heavy smoke coming from the structure and knew they were dealing with an active fire. ... (click for more)

Tony Bigoms, Convicted In 2012 Murder Of Dana Wilkes, Dies In State Prison

Tony Bigoms, 61, who was convicted in the 2012 murder of Dana Wilkes, died on Friday in a state prison. Bigoms was tried and convicted twice in the murder and dismemberment of Ms. Wilkes. Her body was found on the banks of the Chickamauga River. He was convicted of first-degree murder in 2014, but was granted a retrial after the court of appeals found issues with the sequestration ... (click for more)

Opinion

COVID Vaccine: Fomenting Fear And Spreading Disinformation

Tennesseans have proven we are resilient and determined moving through the COVID pandemic response. Getting to this point in our state -- one of only a handful that has economic growth, open schools and an ability to see a light at the end of this proverbial tunnel -- has taken unbelievable effort. Yet, one revelation of many over the last year has been the need to reject those ... (click for more)

Roy Exum: My Garden In March

It was about midnight last night, just at the point we flip a page on the calendar, when the month of March arrived in the middle of a thunderstorm. You bet, just as it has for ages, this month arrives like a lion and eases out 31 days from now as a lamb. I could hardly mind the thunder; I am so glad to see the arrival of spring and the promise my flowers will awake from their winter’s ... (click for more)