Pictured, left to right: Lora Bailey, Brandon Brown, Michelle Turner, Gena Weldon and Jim Stailey pose for a photo after winning the Spirit of Chattanooga American Advertising Federation Award
Goodwill Industries of the Greater Chattanooga Area was honored to receive the Spirit of Chattanooga Award for Public Service Online Film at the 2024-2025 American Advertising Awards hosted by the American Advertising Federation Chattanooga.
The mission of the American Advertising Awards is to recognize and reward the creative spirit of excellence in advertising. The award ceremony was held last Thursday at Mac Avenue Events in Chattanooga. The American Advertising Awards, known as the ADDYs, is the most prominent creative competition in the world, officials said.
Each year, over 40,000 entries compete in 200 markets nationwide.
Goodwill’s award-winning video, chronicling the opening of their store, donation center and Opportunity Center in Dalton was shot and edited by Brandon Brown Productions.
“Receiving the American Advertising Federation’s Spirit of Chattanooga Award and having the chance to witness the exceptional work being created in our community was truly an honor,” said Michelle Turner, director of Marketing and Communications for Goodwill Industries of the Greater Chattanooga Area. “Most importantly, we are grateful for the opportunity to share how Goodwill empowers individuals to transform their potential into opportunity through education, training, and employment.”
The award-winning video can be viewed at this
link.